Saturday, 1 November 2014
10:00 - 14:00 (GMT +01:00)
J Building, Rotterdam School of Management, Erasmus University Rotterdam
Learn more about RSM and the MBA programmes we offer. Keynote speakers will discuss topics relevant to the global business landscape and a presentation by senior staff representatives will provide you with more information on the unique characteristics of our school and the RSM experience. During an alumni panel our alumni will share about their personal journeys during and after the MBA. You will also have the opportunity to ask questions to various RSM representatives and alumni during an informal networking event afterwards.
Programme:
09:30 – 10:00
Registration with Coffee/Tea – Entrance
10:00 – 10:30
MBA Information Session Presentation
Hetty Brand-Boswijk, Director Business Development at RSM
10:30 – 11:30
“MBA Master Class: “The Case for Branding”
Why should companies invest to build strong brands? We will make the case for branding and highlight the benefits of strong brands for customers and firms
Dr. Stefano Puntoni, Professor of Marketing
11:30 – 12:30
RSM MBA Alumni Panel
“The added value of an MBA in today’s market”
12:30 – 13:30
Meet & Greet lunch - Maria’s Café