Alumni Affinity Group Marketing

Alumni Affinity Group Marketing

The marketing affinity group’s primary mission is to connect all RSM alumni working in marketing-related roles.  The group focuses on four central goals:

  • To provide alumni with a platform to network with peers and the RSM Faculty in the functional area of marketing. 
  • To facilitate the sharing of marketing-related knowledge and experiences of the alumni across industries and geographies. 
  • To create unique content through combining academic research and cases from the business. 
  • To promote and leverage the RSM brand as (marketing) thought leader.