Dr. I. E. (Ilona) de Hooge
Assistant Professor of Marketing Management
Room: T10-15
Phone: +31 10 408 1487
Fax. +31 10 408 9011
E-mail: IHooge@RSM.nl
Research interests
Consumer Behavior, more specifically:
- Donations
- Gift-giving
- Promotions
Emotions, more specifically:
Moral emotions, such as shame, guilt, pride embarrassment, and jealousy (envy)
Social emotions, such as anger, happiness, thankfulness.
Other areas:
- Advice
- Performance
- Prosocial behavior
- Social dilemmas
Education
2008-present Assistant Professor Marketing Management
2004-2008 Ph.D. Social and Economic Psychology (TIBER, Tilburg University). 2002-2004 MSc. Work and Organizational Psychology (Tilburg University) 2000-2002 BSc. Psychology (Tilburg University)
Dissertation
De Hooge, I. E. (27 juni 2008). Moral emotions in decision making: Towards a better understanding of shame and guilt. Ridderprint, Ridderkerk.
Advisors: Marcel Zeelenberg (Tilburg University) and Seger M. Breugelmans (Tilburg University)
International Publications
De Hooge, I. E., Nelissen, R. M. A., Breugelmans, S. M., & Zeelenberg, M. (in press). What is moral about guilt? Acting “prosocially” at the disadvantage of others,
Journal of Personality and Social Psychology.
De Hooge, I. E., Zeelenberg, M., & Breugelmans, S. M. (in press). A functionalist account of shame induced behavior,
Cognition and Emotion.
De Hooge, I. E., Nelissen, R. M. A., Breugelmans, S. M., & Zeelenberg, M. (in press). What is moral about moral emotions? Guilt elicits prosocial behavior as well as antisocial behavior. In M. C. Campbell, J. Inman, & R. Pieters (Eds.),
Advances in Consumer Research Volume 37. Duluth, MN: Association for Consumer Research.
De Hooge, I. E., Zeelenberg, M., & Breugelmans, S. M. (in press). A functionalist account of shame induced behavior, Cognition and Emotion.
De Hooge, I. E., Zeelenberg, M., & Breugelmans, S. M. (in press). Self-conscious emotions and social functioning. In I. Nyklicek, A. J. J. M. Vingerhoets, & M. Zeelenberg (Eds.),
Emotion Regulation: Conceptual and Clinical Issues. New York: Springer Publishers.
De Hooge, I. E., Zeelenberg, M., & Breugelmans, S. M. (2010). Restore and protect motivations following shame.
Cognition and Emotion, 24, 111-127.
De Hooge, I. E., Breugelmans, S. M., & Zeelenberg, M. (2008). Not so ugly after all: When shame acts as a commitment device.
Journal of Personality and Social Psychology, 95, 933-943
De Hooge, I. E., Zeelenberg, M., & Breugelmans, S. M. (2007). Moral sentiments and cooperation: Differential influences of shame and guilt.
Cognition and Emotion, 21, 1025-1042.
De Hooge, I. E. (2006). Differential influences of shame and guilt on cooperation. In C. Douilliez & P. Philippot (Eds.),
The Second European Conference on Emotion (pp. 80). Louvain-La-Neuve: Fonds National de la Recherche Scientifique.
De Hooge, I. E. (2004). Dividing organization and unit: Measurement of work factors, well-being, and withdrawal behaviours with the new project PICTURE.
The Military Psychologist, 20, 10-11.
Work in Progress
De Hooge, I. E. (2010). Expressing your feelings with presents: The role of social emotions in gift-giving.
Paper submitted to Journal of Consumer Research.
De Hooge, I. E., & Tzioti, S. C. (2010). Understanding emotions in advice taking: The role of emotion valence, focus, and context.
Second round revision at Organizational Behavior and Human Decision Processes.
Puntoni, S., De Hooge, I. E., Verbeke, W. & Bagozzi, R. (2010). Sharing the moment: A socio-dynamic theory of ad-induced embarrassment.
Second round revision at Journal of Consumer Psychology.
International Presentations
De Hooge, I. E. (2010, April).
Say it with presents: Social emotions in gift-giving. Paper presented at the CERE, Consortium of European Researchers on Emotion, Lille, France.
De Hooge, I. E. (2010, March).
Moral emotions: Not so social when another repairs for you. Paper presented at Wageningen University, Wageningen, The Netherlands.
De Hooge, I. E. (2010, February).
Moral emotions: Not so social when another repairs for you. Paper presented at Leiden University, Leiden, The Netherlands.
De Hooge, I. E., Nelissen, R. M. A., Breugelmans, S. M., & Zeelenberg, M. (2009, October).
What’s moral about moral emotions? Guilt elicits prosocial as well as antisocial behavior. Paper presented at the ACR, Association for Consumer Research North-American Conference, Pittsburgh, Pennsylvania.
De Hooge, I. E. (2009; August). Moral emotions: Not so social when another repairs for you. Paper presented at the SPUDM, 22nd Research Conference on Subjective Probability, Utility, and Decision Making, Rovereto, Italy.
De Hooge, I. E. (2009, August). Is guilt really that social? Guilt feelings, reparative intentions, and prosocial behavior after third party interventions. Paper presented at the ISRE, International Society for Research on Emotions, Leuven, Belgium.
De Hooge, I. E., Nelissen, R. M. A., Breugelmans, S. M., & Zeelenberg, M. (2008, June).
Wicked effects of guilt: Acting “Prosocially” at the expense of others. Paper presented at the EAESP Annual Conference, Opatija, Croatia.
De Hooge, I. E., Breugelmans, S. M., & Zeelenberg, M. (2007, August).
Exogenous and endogenous emotions: Prosocial effects of shame. Paper presented at the SPUDM21, 21st Research Conference on Subjective Probability, Utility, and Decision Making, Warsaw, Poland.
De Hooge, I. E., Breugelmans, S. M., & Zeelenberg, M. (2006, November).
Endogenous and exogenous emotions: Distinctive influences of shame on cooperation. Paper presented at the Kurt Lewin Institute meeting “Reflective and compulsive determinants of behavior”, Utrecht, The Netherlands.
De Hooge, I. E., Zeelenberg, M., & Breugelmans, S. M. (2006, July). Moral emotions and cooperation: Differential influences of shame and guilt. Paper presented at the IAREP-SABE, International Association for Research in Economic Psychology and Society for the Advancement of Behavioral Economics, Paris, France.
De Hooge, I. E., Zeelenberg, M., & Breugelmans, S. M. (2006, May).
Differential influences of shame and guilt on cooperation. Paper presented at the CERE, Consortium of European Researchers on Emotion, Louvain-La-Neuve, Belgium.
De Hooge, I. E., Breugelmans, S. M., & Zeelenberg, M. (2006, March).
Endogenous and exogenous shame. Paper presented at the Kurt Lewin Institute meeting “Interpersonal Processes”, Utrecht, The Netherlands.
De Hooge, I. E., Zeelenberg, M., & Breugelmans, S. M. (2005, November).
Differential effects of shame and guilt on cooperation. Paper presented at the Kurt Lewin Institute meeting “The individual and group bases of self-conscious emotions”, Amsterdam, The Netherlands.
De Hooge, I. E., Zeelenberg, M., & Breugelmans, S. M. (2005, August).
Feeling is for doing: Distinct effects of shame and guilt on cooperative behavior. Paper presented at the SPUDM20, 20th Research Conference on Subjective Probability, Utility, and Decision Making, Stockholm, Sweden.
De Hooge, I. E., & Van Gelooven, R. (2004, May).
Determining the influences on motivation, commitment, satisfaction, absenteeism and turnover with a new questionnaire: PICTURE. Paper presented at the IAMPS, International Applied Military Psychology Symposium, Oslo.
Teaching experience
Introduction to Social Psychology (Psychology, 2005-2008)
Managerial Decision-making and Negotiations (Marketing Management, 2008 - )
Methodology (Social Sciences, 2002-2007)
Minor Influencing People: Psychology and Practice (Marketing Management, 2009 - )
Supervisor Master Theses (Marketing Management, 2008-)
Supervisor Bachelor Theses and Research Groups (Psychology, 2004-2008)
Supervisor Bachelor Theses and Research Groups (Psychology and Marketing Management, 2004- )
Professional Affiliations
Associatie Sociaal Psychologische Onderzoekers (ASPO)
Assocation for Consumer Research (ACR)
European Journal of Social Psychology (EJSP)
Journal of Personality and Social Psychology (JPSP)
Personality and Social Psychology Bulletin (PSPB)