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Personal
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Patrick Reinmoeller
Visiting Associate Professor of Strategic Management and Professor of Strategic Management at Cranfield School of Management
+31 10 408 2005
+31 10 408 9013
preinmoeller@rsm.nl
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Research Interests
- How corporations create knowledge and stay resilient
- How business units develop unique insight and positioning
- How strategic innovation is effectively managed
Selected publications
- Reinmoeller, P. and S. Yonekura (2007) “Corporate Resilience by Design: Managing Design Innovation”,
Hitotsubashi Business Review, 55(2), Autumn (
http://www.iir.hit-u.ac.jp/hbr/hbr01_e.html)
- O’Shaughnessy, K.C., E. Gedajlovic and P. Reinmoeller (2007) “The Influence of Firm, Industry and Network on the CSR Performance of Japanese Firms”,
Asia Pacific Journal of Management, 24: 283-303.
- Reinmoeller, P. (2007) “Knowledge Creation in Japan: Towards Linking Productive Communities,”
International Journal of Learning and Intellectual Capital, 2007, Vol. 3, No. 2, 130-142.
- Baaij, M., P. Reinmoeller and N. Niepce (2007) “Sustained Superior Performance in Changing Environments: Towards a Synthesis and Research Agenda”,
Strategic Change, 16: 87-95.
- Reinmoeller, P. and van Baardwijk, N. (2005) “The Link between Diversity and Resilience”,
MIT Sloan Management Review, Summer 2005, Vol.46 no 4. (
http://sloanreview.mit.edu/smr/issue/2005/summer/11/)
- Reinmoeller, P. (2005) “Knowledge and Resilience”, Revista de Economia Industrial, no. 357, 99-105.
- Reinmoeller, P. (2004) “The knowledge-based view of the firm and upper echelon theory: exploring the agency of TMT in knowledge creation and utilization”
International Journal of Learning and Intellectual Capital, Vol. 1, No. 1, 91-104.
- Reinmoeller, P. and L.C. Chong (2002) “Managing the Knowledge-Creating Context: A Strategic Time Approach”,
Journal of Creativity and Innovation Management, 11, 3, 165-174.
- Reinmoeller, P. and I. Nonaka (2002) “Naar kennis creatie met IT: Het belang van geintegreerde CSTools and ART systemen,”
Management & Organisatie, 56, 3, September/October, 5-22.
- Reinmoeller, P. (2002) “Design with Markets! Leveraging knowledge for innovation,”
Design Management Journal, 2002, Spring, 13, 2, 38-46.
- Corno, F., P. Reinmoeller and I. Nonaka (2000) “Knowledge Creation within Industrial Systems”,
Journal of Management and Governance, 3: 379-394.
- Nonaka, I., P. Reinmoeller and D. Senoo (1998) “The ART of Knowledge - Systems to Capitalize on Market Knowledge,”
European Management Journal, Vol. 16, No 6, Dec. 673-684.
- Nonaka, I., P. Reinmoeller and T. Shibata (1998) “Knowledge and Region,”
Office Automation, Vol. 19, No. 4, 1998, 3-13 (in Japanese)
- Reinmoeller, P. (1998) “Japanese Industrial Marketing: Towards a Strategic Perspective on Knowledge-based Relationships,”
Thexis, Vol. 15, No. 4, 54-59
Books or Book Chapters
- Zhang, X. and P. Reinmoeller (2007) “Foreign MNCs in China: success by strategic choices”
China in the 21st century: Economic and Business Behaviour, B. Krug and H. Hendrischke (Eds.), Cheltenham: Edward Elgar, 2007, 42-70.
- Nonaka, I. and P. Reinmoeller (2002) “Knowledge creation and utilization: Promoting dynamic systems of creative routines”,
Strategies in an Entrepreneurial Millennium, M. Hitt et al. (Eds). 104-127.
- Reinmoeller, P. (2002) “Emergence of Pleasure: Communities of Interest and New Luxury Products,”
Pleasure-based Human Factors, P. Jordan and B. Green, London: Taylor & Francis, 125-34. Nonaka, I.,
- P. Reinmoeller and R. Toyama (2001) "Knowledge-based Information Technology,”,
Handbook of Organizational Learning and Knowledge, M. Dierkes, A. Bertoin-Antal, J. Child, I. Nonaka (Eds.), Oxford University Press, 827-848.
- Nonaka, I. and P. Reinmoeller (2000) “Dynamic business system for knowledge creation and utilization,”
Knowledge Horizons: The Present and the Promise of Knowledge Management, C. Despres and D. Chauvel (Eds.), Boston: Butterworth-Heinemann, 89-112.
- Reinmoeller, P. (1999) “Internationalization of Japanese Contents: Marketing of "Akira," a Global Manga Classic,”
The Age of Marketing Innovation: Product Development Innovation, M. Shimaguchi, H. Takeuchi, H. Katahira, J. Ishi (Eds.), Chapter 15, Yuhikaku (in Japanese; 388-414).
- Nonaka, I., P. Reinmoeller and D. Senoo (2000) “Integrated IT systems to capitalize on market knowledge,”
Knowledge Creation: A New Source of Value, G. von Krogh, I. Nonaka and T. Nishiguchi, London: Macmillan, 2000, 89-109.
- Nonaka, I. and P. Reinmoeller (1999) “Knowledge Creation Architecture: Constructing the Places for Knowledge Assets and Competitive Advantage,” J. Engelhard, W. A. Oechsler (Eds.) International Management, Wiesbaden: Gabler 1999, 22-46.
- Reinmoeller, P. (1999) “Internationalization of Japanese Contents: Marketing of “Akira,” a Global Manga Classic,” The Age of Marketing Innovation: Product Development Innovation, M. Shimaguchi, H. Takeuchi, H. Katahira, J. Ishi (Eds.), Chapter 15, Tokyo: Yuhikaku, 388-414 (in Japanese)
- Nonaka, I. and P. Reinmoeller (1998) “Legacy of Learning,” (with I. Nonaka) WZB Yearbook 1998, Berlin: Sigma, 401-432.
- Reinmoeller, P. (1997) “Creativity Management in Japan,” Benchmarking Personal, Stuttgart: Schaeffer-Poeschel 1997, 225-248 (in German)
- Reinmoeller, P. (1996)
10 Marketing Trends in Japan, Metropolitan: Munich (in German)
Media
- Patrick Reinmoeller’s work was featured in FEM Business,
Wirtschaftswoche, Nikkei Design, Form and Design News. He has written more than 40 invited contributions to Japanese and Western media.
Biography
Dr. Patrick Reinmoeller is Associate Professor for Strategic Management at the Rotterdam School of Management. He teaches Executive MBA courses, Full Time MBA courses and customized company modules on Corporate Strategy, Competitive Strategy, Knowledge Management and International Strategy. As Visiting Professor at ICS and IIR, Hitotsubashi University (Tokyo), LIUC University Castellanza (Italy) and St. Gallen University (Switzerland) he has lead workshops with practitioners, graduate students and PhD seminars. Dr. Reinmoeller is a member of the editorial board of the International Journal of Learning and Intellectual Capital, International Journal of Technology Intelligence and Planning, International Journal of Strategic Change Management. He reviews for Academy of Management Review, Organization Science, Organization Studies, MIT Sloan Management, Journal of Management Studies, and other leading journals, and he has won reviewer awards at the Academy of Management. He is active in executive education and consulting in the areas of strategy development, implementation, and innovation. He has worked with organizations such as Atos Origin, GSK Biologicals, IAEA, KPN, Schlumberger, Philips and others. Before joining Erasmus University he has served as a faculty member of the Graduate School of Knowledge Science, Japan Advanced Institute of Science and Technology after completing his post-doc research at the Institute of Innovation Research, Hitotsubashi University. Patrick Reinmoeller was educated in Italy, Japan and Germany. He received his PhD (cum laude) at the University of Cologne in 1995.
Professional associations
- Academy of International Business
- Academy of Management
- European Group of Organizational Studies
- Strategic Management Society
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