Professor of Corporate Communication
BA, Columbia University, 1975; MA, Brandeis University, 1979; MBA, Columbia University, 1981.
Areas of expertise
Management Communication
Current research topics
Implementation of strategy through communication, outcome-based communication measurement, reputational risk
Selected Publications
"Crisis Communication: Lessons from 9/11,"
Harvard Business Review, December 2002; "Keeping to the Fairway,"
Harvard Business Review, April 2003; with J. Forman, "The Employee Care Revolution,"
Leader to Leader, 33, Summer 2004; "Collaborating with Activists: How Starbucks Works with NGOs,"
California Management Review, 47(1), Fall 2004; with R. Howell and K. Beck, "The Strategic Communication Imperative,"
MIT Sloan Management Review, 46(3), Spring 2005;
Corporate Communication, fourth edition, Irwin/McGraw-Hill, forthcoming
Working Papers
"Measuring the Impact of Communication on Business Outcomes"
Awards
Fulbright Fellowship, 1987; communication department ranked number one by
U.S.News & World Report, 1994; Distinguished Publication Award for
The Power of Corporate Communication, Association for Business Communication; grand prize (as faculty advisor), 2005 Case Study Competition in Corporate Communications, Arthur W. Page Society
Professional Activities
Academic positions: Academic Positions: Associate in communication, Harvard Business School, 1977–79; Tuck School of Business, 1981–present; Visiting Professor, International University of Japan, 1989–92; Visiting Professor, Helsinki School of Economics, 1991–95; Visiting Professor, Erasmus University, Rotterdam, 2001–present; Visiting Professor, Singapore Management University, 2003–present
Board memberships: Arthur W. Page Society, 2003–present
Editorial positions: Associate Editor,
Corporate Reputation Review,
Journal of Business Communication; Editorial Board,
Document Design
