The goal of the MScBA Marketing Management is to provide you with state-of-the-art knowledge and skills in marketing. Taught by international faculty (five different nationalities) from one of Europe’s leading academic departments, the programme delivers both premium academic knowledge, and extensive real-world experience.
Our professors have learnt that a combination approach is the most effect method for teaching marketing management. As a student of this programme, you will learn via a stimulating mix of lectures, case studies, group work, simulations and experiential learning. Ample opportunity is given for collaboration with professors and practitioners outside the classroom, giving you the chance to test your ideas with the support of experienced mentors. You will also have the freedom to design your own curriculum by choosing your own electives and a thesis topic that reflects your own interests.
Upon the successful completion of this programme you will be awarded the degree: MSc in Business Administration.
