Edition 2016

Edition 2016

I WILL GET IN THE RING 2016

From tackling lack of education for refugees, to addressing sexual violence and sustainable food initiatives, the community of Rotterdam School of Management, Erasmus University (RSM) came together to share their willpower and Big Plan in an attempt to win the I WILL Award of €15,000 to put their plan into action. After the spectacular event, which took place on campus on 3 March 2016, Kukua won the award, and will use the prize to enhance its weather service for African farmers to provide food security.

During the spectacular I WILL Get in the Ring event in the Erasmus Paviljoen on campus, each team took part in three rounds of head-to-head pitches in front of an audience of cheering supporters with glow-in-the-dark sticks. A spokesperson from each team presented the team’s Big Plan in the boxing ring, making clear how their Big Plan related to willpower, how the team was composed, and how their Big Plan will change society and inspire others. In addition to the I WILL Award, there was also an audience prize of €2,000. The audience prize went to Pearltect.

Find out more about the 6 finalists’ plans here.