Why this programme?

The demand for innovation, and for experts in the field of innovation, is stronger than ever. RSM’s MSc in Management of Innovation will equip you to meet this demand with theoretical and practical expertise combining insights from marketing, strategy, supply chain management, project management and business process management.

This interdisciplinary programme focuses on innovation at company and network level, using the latest academic insights, the latest developments in practice and real-world experience from guest lecturers and study cases.

The focus is on managing the process of developing and commercialising new knowledge, new products and new services. The programme covers every element involved in bringing a new product or service to market, from brainstorming to product launch, and from internal management of research and development to long-term innovation strategies.

During the course of this programme you will explore how organisations gain competitive advantage through innovation and learn about developing and exploiting innovative products and services as an innovation manager of the future. You will meet experts in innovation management including top academics from RSM and elsewhere, executives from multinational companies and innovative start-ups who deal with product development and R&D day-to-day. The programme has the added benefit of a dual emphasis on academic rigour and experiential learning, delivered by combining the latest insights from academic literature with case-based teaching methods, plus extensive opportunities for practical experience.