Rosanne van Kleef

Rosanne van Kleef

Name                                  : Rosanne van Kleef
Current job title               : co-founder at Juuty
Year of graduation          : 2014
Nationality                        : Dutch

Why did you choose this MSc?
“After my bachelor in business administration, I realised that I missed some practical experience. That’s why I chose RSM’s Strategic Entrepreneurship master. This MSc programme enabled me to combine theory with practice.”  

How would you describe the programme and RSM?
“Compared to other master programmes, the classes are relative small. This is a great advantage over my bachelor and other master programmes as it creates a nice atmosphere. Everybody has the opportunity to inspire and learn from each other. Your fellow students will all become your friends.”  

What was the biggest challenge in this master?
“During the classes, we worked a lot with cases, which were quite challenging. These cases stimulate creative thinking, encourage discussions with fellow students, and allow you to step into the position of the entrepreneur and take on their roles and responsibilities.”  

What made the greatest impression?
“The guest lectures were really inspiring as you can feel the passion of the entrepreneurs. These lectures also enabled me to broaden my network as I worked on assignments with these entrepreneurs.”  

How did your studies at RSM shape your career?
“My studies have given me a certain way of thinking: I think in opportunities, not in problems.”  

What are your future plans?
“I want to grow Juuty in a sustainable way. These days, the fashion industry is one of the most polluting industries in the world. I want to change that. So, we only uses eco-friendly, high-quality materials for our products. Also, we want to show people that it matters where and how products are made.”