aims

The goal of this conference is to examine emerging trends and issues pertaining to football in the 21st century.

Conference overview
Between 7th and 29th June 2008, the 14th UEFA European Championships will be co-hosted by Austria and Switzerland. To mark the tournament, the University of Bern in Switzerland will be staging a major conference at which the challenges facing football in the 21st Century will be discussed. The scope of the conference is intended to include fans, players, teams, clubs, leagues, competitions, tournaments, commercial partners, broadcasters and any other relevant organisations. Presenters are expected to include academics, researchers and those working in football.

You are therefore invited to submit abstracts that address issues pertaining to football in the 21st Century. Submissions falling within one or more of the following themes will be especially welcomed:

• Football, branding and tourism
• Commercial development of football and football-related properties
• Strategic, tactical and change management in football
• Football marketing, sponsorship and naming rights
• Broadcasting, media and technology in football
• Managing football venues, events and competitions
• Operations, risk and security management in football
• Human resource management in football
• Finance and accounting in football
• Globalisation and international management in football
• Ethics, corporate social responsibility and governance in football
• Economic, social and cultural impact of football
• Football and the environment

Abstract submissions from people working in other disciplines will also be considered. This may include work undertaken by sociologists, historians, psychologists, et al.