Wednesday, 20 June 2018
16:00 - 18:00 (GMT +02:00)
Rotterdam School of Management, Erasmus University
Ting Li, Endowed Professor of Digital Business at Rotterdam School of Management, Erasmus University (RSM) will deliver her inaugural address Digital Traces: Personalisation and Privacy on Wednesday, 20 June 2018. She will argue that businesses often find themselves walking a thin line between delivering personalised services to consumers and being intrusive, which increases consumers’ privacy concerns.
Her inaugural address is open to the public. The ceremony will start at 16:00 in the Auditorium of the Erasmus Building on Woudestein campus, Burgemeester Oudlaan 50, Rotterdam and will be followed by a reception.