Alumni volunteers for Strategic Business Plan

Alumni volunteers for Strategic Business Plan

Each year, first-year students from RSM’s Dutch-taught BSc in Business Administration/Bedrijfskunde and English-taught BSc in International Business Administration programmes work in teams in their Strategic Business Plan course, where they are required to write a business plan for a real company.

Annually, RSM alumni volunteer to act as a ‘management board’ to provide feedback about these plans. The fresh, critical eye of those working in business - namely our alumni volunteers - can be highly valuable to students. Do their analyses focus on the most important problems? Are their proposed strategic options realistic? Our alumni have insights and expertise to share in helping students refine their plan. The sessions with alumni are highly appreciated by the students, alumni as well as the faculty members.

Call for alumni

Each year, we seek the assistance of alumni volunteers to act as a "Management Board" and give student teams feedback on their proposed plans. We welcome alumni to join students in class for half a day and to use your experience and knowledge to help student teams improve their Strategic Business Plans.

Information and registration

For more information about how you can be part of SBP in 2017, please contact Anita Török, Alumni Relations Officer, under

Impressions from 2016

You can find more photos under following link.

“It’s very inspiring for a cynical businessman to see how much enthusiasm and talent (still?) roams the campus. In particular, I was taken aback by the presentation of one group on a specialist food wholesaler. I would’ve been impressed with the presentation if it would’ve been given by my team, so it was all the more impressive to get such a clear analysis from a group of first-year students... I left campus feeling a lot better about getting a degree from a place that boasts such outstanding talents as its students. It was the best business plan presentation performance I’ve seen – and I’ve seen a couple in my time!”
- Peter Strik, MSc Strategic Management 2009

It's great “being a part of the process in finding ways to dig in the challenges of the company in all varieties of sectors and having the opportunity to challenge, celebrate critical thinking and guiding the students to become aware of the possible ways to use their theory lessons in practice.”
- Michael Boeren, Bedrijfskunde Postkandidaats, 1987

“During the dialogue with the students I noticed how deep they could dive into the content.”
- Rody Rovers, MSc Strategic Management, 2003

“I live in Zurich, but whenever I have time, I'll really try to come to RSM to join the SBP Alumni Days!"
- Kathelijne Marritt-Alers, MSc Strategic Management, 2000

Huge thank you to all alumni who joined us this year:

Jorrit Aafjes, Ingrid Alsemgeest-Helleman, Herman Belgraver, Soenita Bhaggoe, Bjorn Bierhaalder, Kishan Binda, Simon Blokland, Michael Boeren, Willem Boomsluiter, Marieke Broeders, Miruna Carlugea, Jan Willem Davidse, Kitty de Hey, Duko Drijfhout, Marcel Duits, Valerie Eerland, Hans Eijssens, Koos Fuykschot, Arjen Gideonse, Lotte Goosen, Niels Goossens, Paul Heijkoop, Ronald Israels, Afzal Kalloe, Arabella Khawalid, Theo Kimmel, Edzard Koole, Edward Koops, Kathelijne Marritt-Alers, Jozef Misik, Ronald Nanninga, Stefan Nicolai, Laurens Reijmerink, Sander Reukema, Rody Rovers, Max Schaefer, Marcel Schapers, Marc Schoonderwoert, Gaia Son, Maurits Speksnijder, Peter Strik, Sharon van de Veerdonk, Aryan van den Blink, Annemarie van den Burg, Chris van der Haagen, Menno van Drunen, Erwin van Helden, Tessa van Iperen, Yolanda van Norden, Peter Vermunt, Marina Verwaal, Bauke Vogelzang, Li Wang, Pim Warffemius, Boudewijn Wellink, Maarten Wilton

Impressions from 2015

Check out more pictures under following link!