• Starting dates

    3 October 2022

  • Duration

    3 days

  • Fee

    € 3,000 (excl. 21% VAT)

    including course materials, lunches, and snacks.

    These fees do not include hotel accommodation. 25% discount for alumni from Erasmus University Rotterdam and RSM, see bottom of the page for more information.

  • Language


  • Format

    In person

Competitive advantage erodes over time. Creating a new competitive edge, and implementing the strategy to do it, contributes to the future of your company. To achieve this, you need to understand the main strategic tools and skills, and recognise the impact of strategic decisions, vital for any function within an organisation.

Executive education student in class

Learning objectives

When you have completed this programme, you will be able to:

  • use the latest knowledge to implement strategies in your job
  • analyse industries, competition, success factors and organisational competencies – and understand their effect on strategy
  • help your organisation conceptualise and formulate strategies
  • identify the major challenges in executing strategy and their effects
  • understand how acquisitions and alliances help strategy
  • propose an action plan that will help you tackle your business challenges.


Complete four modules and your Applied Research Project

Foundations of Strategy is a module of RSM’s Diploma Programme in General Management (DPGM)​​​​​​​, but can also be followed separately. The diploma programme is designed so you can tailor it to your personal and professional development needs.

For whom

See where other participants come from

This programme is for managers that aspire to a more senior management position, and would like to learn how they can further add to the overall success of the organisation by understanding how strategic changes and decisions will affect their day-to-day operations and add value.

Managers in finance

Managers in marketing

Managers in human resources

Managers in other functions


Discover which expert faculty lead this programme

During the Foundations of Strategy Programme you will learn from Dr Raymond van Wijk and Dr Anna Nadolska. Occasionally we may substitute other faculty members according to the content of the programme and their availability.

Dr Anna Nadolska

Anna Nadolska-den Ouden is Assistant Professor of Strategic Management at the Department of Strategy and Business Environment at Rotterdam School of Management, Erasmus University. Her research focuses on corporate development activities, such as mergers and acquisitions, and how firms can learn to undertake them more successfully with a particular interest in the role of top management teams in that process. Her broad portfolio of courses encompasses corporate development in the Master’s program as well as international management and industrial organisation in bachelor programs.

Anna Nadolska

Dr Raymond van Wijk

Raymond van Wijk is an Assistant Professor in the Department of Strategy and Business Environment at RSM. He obtained his PhD from Erasmus University Rotterdam with a study of the organisation and integration of knowledge in internal networks. Much of his research has been published in journals and books. His current research focuses on alliance portfolios, knowledge transfer and innovativeness. He teaches courses on strategic alliances, corporate development and core strategy.

Raymond van Wijk

More information


3 - 5 October 2022


€ 3,000 (excl. 21% VAT) including course materials, lunches, and snacks.

These fees do not include hotel accommodation. 25% discount for alumni from Erasmus University Rotterdam and RSM.

General terms and conditions

Our general terms and conditions apply when you register for an open programme. Please review them to learn more about our policies for cancellation, deferral and substitution.


The programme takes place in the Bayle building on the Woudestein Campus of Erasmus University Rotterdam. 

Bayle building on the Woudestein Campus

Hotel accommodation

We recommend Novotel Rotterdam Brainpark Hotel, adjacent to the university and less than five minutes’ walk from campus. Participants benefit from special rates.

Novotel Rotterdam Brainpark Hotel

Take the next step in your career