The ENABLE consortium uses the 4 returns approach, developed by Willem Ferwerda (Founder and CEO of Commonland and Executive Fellow Business & Ecosystems at Rotterdam School of Management, Erasmus University (RSM) and one of the main frameworks taught and applied in education tools under development by ENABLE.
The 4 returns are:
Commonland is a landscape restoration organisation (a foundation and two companies) that aims to restore degraded landscapes and turn them into landscapes that deliver social, economic and ecological value to local farmers and residents, investors, and authorities, and bring back inspiration. Commonland’s projects in Australia, Spain, the Netherlands and South Africa provide valuable real-life examples of how business-driven landscape restoration can take place and how the 4 four returns framework can be applied.
Ferwerda has pointed out that business schools can play an important role in promoting business-driven ecological restoration. Business-trained professionals have valuable skills – such as researching and developing innovative business cases, and designing profitable and sustainable revenue models.
“Of the many skills [business schools] can bring to ecological restoration, one of the most important is researching and teaching business development. Business school graduates are trained to find innovative business cases. Business schools also gather and disseminate knowledge about financial modelling and blended finance. A typical project stimulates a variety of money streams into the area, locally generated and externally funded. Managing this takes a special skill set.”
Willem Ferwerda, July 2016, RSM Discovery
If you are interested in hearing Willem Ferwerda’s story and perspective on the role of businesses and universities in landscape restoration – read this interview with the Commonland founder here.
At Commonland’s website you can find more information on the company’s current projects, its mission and history, and other resources.
ENABLE is co-funded by the Erasmus+ programme of the European Union under agreement number-2016-1-NL01-KA203-023013.
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