From tackling lack of hygiene in Tanzania, to promoting positive impact on the environment and sustainable food initiatives, the community of Rotterdam School of Management, Erasmus University (RSM) came together to share their willpower and Big Plan in an attempt to win the I WILL Award of €15,000 to put their plan into action. The spectacular I WILL Get in the Ring event took place on campus on 6 March 2018.
Six finalists pitched their inspiring ideas for improving society in head-to-head battles. In this exciting final; there were not one, but two winners. Boxrs4ALL makes boxer shorts and donates underwear to someone in Tanzania for each pair of shorts sold. And Juvoo is a digital administration buddy for healthcare professionals. Each start-up won €15,000 to put their inspiring idea into action. Juvoo also won the audience prize of €2,000.
The audience prize of €2,000 also went to one of the main prize winning teams, Juvoo.