The right way to manage customer churn for maximum profit

https://www.forbesindia.com/article/harvard-business-school/the-right-way-to-manage-customer-churn-for-maximum-profit/60743/1

Participants

  • Aurelie Lemmens
    Role: Faculty
    Reference type: Co-written by

Media outlets

  • forbes india (Online)

Description

An article co-written by Aurelie Lemmens of RSM that describes how companies can more than double profits from customer retention, without expending any additional money or effort.

An article co-written by Aurelie Lemmens of RSM that describes how companies can more than double profits from customer retention, without expending any additional money or effort.