Lezers: liever helemaal niets, dan insectenhap eten
Participants
- Anne Kathrin Klesse
Role: Faculty
Reference type: Referenced
Media outlets
- telegraaf landelijk (Newspaper)
Description
Anne-Kathrin Klesse, Assistant Professor in Marketing at RSM, has conducted a study from which shows that describing sustainable but repulsive products in a second language ensures that people are more inclined to eat them.
Anne-Kathrin Klesse, Assistant Professor in Marketing at RSM, has conducted a study from which shows that describing sustainable but repulsive products in a second language ensures that people are more inclined to eat them.