Etaleren familienaam goud waard voor familiebedrijven
https://www.agf.nl/article/9251897/etaleren-familienaam-goud-waard-voor-familiebedrijven/Participants
- Pursey Heugens
Role: Faculty
Reference type: Quoted - Rotterdam School of Management, Erasmus University
Role: General
Reference type: Referenced
Media outlets
- AGF (Online)
Description
Article about the power of a family name as company name. It states that family business with a long history and a family name as business name, have a higher stock market value on average.Professor Pursey Heugens explains how family business with a long history remain vital, especially during times like this with the corona crisis. Pursey Heugens is a professor of organisation theory, development, and change at the Department of Strategic Management and Entrepreneurship, RSM, Erasmus University.
Article about the power of a family name as company name. It states that family business with a long history and a family name as business name, have a higher stock market value on average.
Professor Pursey Heugens explains how family business with a long history remain vital, especially during times like this with the corona crisis. Pursey Heugens is a professor of organisation theory, development, and change at the Department of Strategic Management and Entrepreneurship, RSM, Erasmus University.