Cor Molenaar: ‘Niet duidelijk wat de aantrekkingskracht van Hudson’s Bay wordt’

http://www.adformatie.nl/nieuws/cor-molenaar-niet-duidelijk-wat-de-aantrekkingskracht-van-hudsons-bay-wordt

Participants

  • Cor Molenaar
    Role: Faculty
    Reference type: Quoted

Media outlets

  • Adformatie (Online)

Description

Hudson's Bay, which opened its first Dutch branch at the Amsterdam Rokin on 5 September, has chosen a distinctly different strategy than De Bijenkorf according to RSM's Cor Molenaar. "Hudson's Bay comes with a completely different design, lots of light, lots of white. Therefore there is little atmosphere. But that may suit the target group."

Hudson's Bay, which opened its first Dutch branch at the Amsterdam Rokin on 5 September, has chosen a distinctly different strategy than De Bijenkorf according to RSM's Cor Molenaar. "Hudson's Bay comes with a completely different design, lots of light, lots of white. Therefore there is little atmosphere. But that may suit the target group."