I WILL Award of €15,000 to support positive change

All students, alumni, staff and faculty members at Rotterdam School of Management, Erasmus University (RSM) can now submit their great – and tangible – idea for positive change for the I WILL Award competition for a chance to win €15,000 to put their idea into action. Applications will close in January, and the spectacular I WILL Get in the Ring finale will take place in early March, 2018.

I WILL is in the heart of RSM’s mission to be a force for positive change in the world. It shows the spirit and the ambitions of the people of RSM through ambitious statements. More than 10,000 people have created an I WILL statement, showing their willpower and drive for the future.

Putting ambitions into action

The I WILL Award 2018 is the perfect way to start being an agent of positive change, and putting dreams and ambitions into action. Whether it’s a new or existing plan that can be boosted, each plan should be a proof of willpower and must have the potential to become inspirational for the rest of the world and make a real impact in a society or community.

I WILL Get in the Ring

The winning idea will be a plan that can be put into action and will inspire others. The best idea, challenge, business plan or project for implementation will win €15,000 of funding following the spectacular I WILL Get in the Ring event in March 2018, in which six finalists will compete with their pitches in a boxing ring on campus. There will also be an audience prize of €2,000.

Previous winners of the I WILL Award include African weather service Kukua (2016) and mentoring community Dwillo (2014).

More information

Rotterdam School of Management, Erasmus University (RSM) is one of Europe’s top 10 business schools. RSM provides ground-breaking research and education furthering excellence in all aspects of management and is based in the international port city of Rotterdam – a vital nexus of business, logistics and trade. RSM’s primary focus is on developing business leaders with international careers who can become a force for positive change by carrying their innovative mindset into a sustainable future. Our first-class range of bachelor, master, MBA, PhD and executive programmes encourage them to become critical, creative, caring and collaborative thinkers and doers. Study information and activities for future students, executives and alumni are also organised from the RSM office in Chengdu, China.

For more information about RSM or this release, please contact Marianne Schouten, communications manager for RSM, on +31 10 408 2877 or by email at

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