Rotterdam school of Management, Erasmus University compact logo

In the media

Search
Filter
'Direct-to-avatar is de ideale manier om jongeren te bereiken'
Direct-to-avatar is the ideal way to reach young people. This is what Cor Molenaar, professor of eMarketing at the RSM states in the November issue of RetailTrends. In direct-to-avatar, brands sell their product through video…
RetailTrends Online
Tuesday, 24 November 2020
Vrijwillige energie in crisistijd
This article summarizes the acquired knowledge in a report about the three webinars in which Lucas Meijs, Professor Strategic Philanthropy / Volunteering, shared his expertise with volunteers, professionals and other interested…
Vrijwilligers Centrale Amsterdam Online
Monday, 23 November 2020
How business schools are targeting new markets in search of applicants
Stephanie Mullins, Associate Director at specialist business education PR consultancy, BlueSky Education explores how business schools are reaching new applicants. To capture both quality and quantity, schools must be visible…
EFMD Online
Monday, 23 November 2020
TNO en Erasmus Centre for Entrepreneurship lanceren opleiding voor professionals om innovatie te stimuleren
Article about how TNO and the Erasmus Centre for Entrepreneurship launch a learning program for professionals to encourage innovation. Together with the RSM, their combined expertise has created an effective learning program…
Emerce Online
Friday, 20 November 2020
Hoogleraar Cor Molenaar: 'Retailers overleven alleen als zij hun klant écht beter leren kennen'
Article and Podcast about the survival of retailers, with advice of Cor Molenaar. He suggest that retailers should focus on their relationship with the customers to survive. As an extraordinary professor, Cor Molenaar is…
De Ondernemer Online
Friday, 20 November 2020
Eerlijk in de spiegel kijken
This article contains some highlights of Juri Hoedemakers' master thesis: The reflective capacity of leaders. He won a prize for it at the Erasmus University, RSM. It is about leadership and if you want to become better as a…
NRC Handelsblad Online
Friday, 20 November 2020
LIFE-ENRICHING AI TECH COULD HAVE NEGATIVE IMPACT FOR USERS, UNLESS MARKETERS STEP IN
Lifestyle-enhancing AI services such as fitness trackers, dating apps, smart speakers and photo editors, designed to make consumer’s lives easier, healthier and happier may be failing to create the positive impact their developers…
Economy Standard Online
Friday, 20 November 2020
Booming Demand For European Business Masters Programs
Applications to European business masters programs are booming. We speak to admissions staff at Imperial, LBS, Bocconi and more top European business schools to find out why. Applications to Rotterdam School of Management (RSM)…
BusinessBecause Magazine
Friday, 20 November 2020
INSEAD, LBS, Bocconi & 8 More Top Business Schools On The Impact Of COVID-19
How has COVID-19 changed the b-school experience for business masters students? The article interviews several directors from Europe’s top business schools to find out, Rotterdam School of Management Amy Janssen-Brennan,…
BusinessBecause Online
Friday, 20 November 2020
Ondernemer en investeerder Constance Scholten: 'We hebben vrouwen nodig omdat ze een andere kijk op dingen hebben'
In the latest episode of Bazaars Powercast, Constance Scholten explains how she wants to make people aware of their untapped potential. As a director at Slingshot Ventures and Board Member at Earth Today, Constance Scholten is…
Harpers Bazaar Online
Thursday, 19 November 2020