SDG Masterclass: Reimagine the cities we live in

For this event, we focus on SDG 11, Sustainable Cities and Communities, and the role played by business in the changes ahead for the future of cities. Our subject for this evening event echoes our mission: to be a force for positive change in the world.


Reimagine the cities we live in is on Wednesday 18 September at RSM’s Woudestein campus in Rotterdam, and the event takes the form of a masterclass, with two presentations, followed by an informal networking reception.

Two angles will be presented by RSM academics and an expert practitioner. Their presentations will be followed by a Q&A session – so you can join the discussion.

Cities are home to more than half of the world’s population, and that looks set to increase to two-thirds of the global population over the next 30 years. How should cities evolve and develop in order to achieve this Goal? What current developments are breaking new ground – and how can business play a role?


Presentation 1 – Research for cities of the future

RSM academics Dr Marcel van Oosterhout and Dr Pieter van den Berg describe their work on a project to test, implement and accelerate the smart city model across Europe. RUGGEDISED is a smart city project funded under the European Union’s Horizon 2020 research and innovation programme, with research going on in Rotterdam, Glasgow and Umeå, and in Brno, Gdansk and Parma. In these six cities, businesses and research work together to demonstrate how to combine ICT, e-mobility and energy technology.


Presentation 2 - To be confirmed

The second speaker will be confirmed shortly.



The event is free, but spaces are limited, so we ask that you register your details to confirm your attendance!



Wednesday 18 September

• 18:30 Registration

• 19:00 Masterclass

• 20:30 Networking drinks


We look forward to seeing you in September!

More information

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