RSM's mission

The world is facing big societal, economic, and ecological challenges, and we believe business is a powerful instrument for solving them. We aim to improve the practice of business and management through our ground-breaking research, our world-class education, and our engagement with industry and society.

Our mission statement is therefore:

Rotterdam School of Management, Erasmus University is a force for positive change in the world.

We help, educate and prepare students, academics and people in business to become critical, creative, caring and collaborative thinkers and doers.

We do this in our own operations – in research, education and engagement – and in our role as a thought leader in the worlds of business, research and education.

  • We have researched intelligent energy networks to bring sustainable energy a step closer;
  • We have initiated a goal-setting course that increases the engagement of our bachelor students;
  • We have established a mentoring scheme that seeks the best match for mentors and mentees among our alumni network and our students;
  • It’s already in our culture to consider how to make the change happen; it's in our forward thinking I WILL initiative.


We have therefore adopted as a reference framework the United Nations’ 17 Sustainable Development Goals

Join us

  • Get in touch via mail: positivechange@rsm.nl
  • If you are an RSM alumnus or your organisation would like to become a partner organisation, find out how you can contribute to positive change: