Meet the team

Eva Rood is Director of the Positive Change Initiative at Rotterdam School of Management, Erasmus University. In this role at RSM, that was created for her, Eva is responsible for accelerating the implementation of RSM’s mission ‘to be a force for positive change in the world’ in education, research and engagement. She has developed an awardwinning MOOC, Driving Business towards the Sustainable Development Goals, coordinated the development of 17 teaching cases on management knowledge and the SDGs, that received a special mention as ‘highly commended’ in the FT, launched RSM’s community service programme and societal partnerships, launched and chairs the RSM Hummingbird Fund and was project leader of the EU-cofunded ENABLE-project, that aimed at developing education around management tools for large-scale sustainable landscape restoration. The project received a ‘good practice’ recognition from the EU.

In 2017, Eva received the ‘top support award’ from Erasmus University, for her role in positioning sustainability at the heart of the university (oa as founder of the Erasmus Sustainability Hub, co-launcher of the Erasmus Honours Programme Grand Challenges, secretary to the Leiden-Delft-Erasmus Centre for Sustainabilitytrailblazer team). She is a regular presenter and facilitator at RME-related and other events and a passionate advocate of mainstreaming sustainability.

During her studies, she focused on how narratives are created and shape the way in which people understand the past. This sparked a deeper interest in representation, inclusivity, and whose voices get to shape the stories we tell. As part of the Positive Change Initiative, Colinda hopes to put her perspectives into practice through initiatives that strive towards a sustainable future, focusing on inclusivity and fairness. 

Lucas has always been drawn to travel, new cultures and stepping out of his comfort zone. Over the years, he's tried to combine that curiosity with getting involved in things that matter to him. During his time at the European Youth Parliament, he took part in and helped organise several international conferences, bringing young people together to discuss the issues shaping their generation. He later took on a board year, which gave him hands-on experience in leadership, teamwork and coordinating events on a larger scale.

He is currently pursuing his second master's in Finance & Investments at RSM and has recently joined the Positive Change Initiative as the new student assistant. At the PCI, he is responsible for the Hummingbird Fund and supports Colinda with the SDG Ambassador Programme, hoping to contribute to projects that turn ideas into real, positive change.