Positive change in new issue of RSM Outlook

‘Being a force for positive change’ is the school’s official new mission statement, but in fact RSM has been true to this principle for a long time. It’s all in the summer 2017 issue of RSM Outlook, the corporate and alumni magazine of Rotterdam School of Management, Erasmus University (RSM), which carries executive interviews, alumni stories and academic research. The new issue takes a look at tackling society’s biggest challenges through research, education programmes, and through engaging with the RSM community. What makes a brand strong and admired? What keeps people on track to fulfil their potential? And what drives the integration of technology into our lives? 

Inspiring alumni

RSM alumnus Marcello Palazzi (MBA 1993) is a serial entrepreneur whose interests sit in the gap between what society needs and what government, companies, and philanthropies are structured to provide. He says he didn’t come to business school to look for a career, but was looking for something meaningful in his life. He has since backed more than 300 projects in 30 countries involving some of the world’s most complex problems. We also talk to four young alumni entrepreneurs Emilita Fernandes, Yvette Koppert, Ralph de Groot, and Pieter Levels about the professional and personal paths they have taken to become change-makers.

Executive efforts

This issue’s executive interview is with head of global organisation DSM, CEO Feike Sijbesma. Business has a serious and necessary responsibility to address global problems, and collective efforts are the only solution, he says. Read about DSM’s alignment with the UN’s Sustainable Development Goals – and its commitment to addressing the great challenges of the world.

Changing research

The latest issue of RSM Outlook explores the integrity of RSM’s brand from RSM’s Prof. Stefano Puntoni. And we find out how businesses and society can benefit from the development of smart cities from Dr Tobias Brandt, who researches particularly the challenge of making energy and transport more efficient.

Also, we meet members of the RSM community who are already forces for positive change. Prof. Michaéla Schippers explains why it’s important to verbalise goals and how this is aligned to the new mission.

News and events

And, as usual, RSM Outlook features news from the RSM community and upcoming events, on campus and around the world, that fulfil RSM’s promise of lifelong learning and networking opportunities. We have lots of pages of news, movers and shakers from our alumni network, and plenty of ideas for socialising and networking events, giving back, and career development in the back pages of the magazine.

Download the newest issue of RSM Outlook.

More information

Rotterdam School of Management, Erasmus University (RSM) is one of Europe’s top 10 business schools. RSM provides ground-breaking research and education furthering excellence in all aspects of management and is based in the international port city of Rotterdam – a vital nexus of business, logistics and trade. RSM’s primary focus is on developing business leaders with international careers who can become a force for positive change by carrying their innovative mindset into a sustainable future. Our first-class range of bachelor, master, MBA, PhD and executive programmes encourage them to become critical, creative, caring and collaborative thinkers and doers. Study information and activities for future students, executives and alumni are also organised from the RSM office in Chengdu, China.

For more information about RSM or this release, please contact Marianne Schouten, communications manager for RSM, on +31 10 408 2877 or by email at

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