Magazine data form

Magazine data form

RSM B.V. maintains and manages RSM alumni data. In order to maintain the alumni database and ensuring that it remains up-to-date, the data on the form sent with the RSM alumni magazine is processed.

Why does RSM collect this data?

RSM keeps the data in its database up to date in order to connect students with alumni, and in order to re-engage alumni.

Who has access to this data?

The data is accessible by the Alumni Office and by the Career Centre. If you sign up for the RSM Alumni Portal and
opted-in to sharing your data, your contact information and professional information will be accessible to other RSM alumni.

How long does RSM keep this data?

The names, email addresses, home address, graduation year, and completed programme are kept in RSM B.V.’s CRM system indefinitely, in accordance with the University Archive Law 2009, act number 84 and (the former guidelines of) the Exemption Decision on the Law on the Protection of Personal Data (Vrijstellingsbesluit WBP), article number 41. The other career-related data is kept in RSM B.V’s CRM for 5 years after a change has been made to it. If no changes are made to the data, the data will be deleted after 5 years. If changes are made, the retention period of 5 years re-applies from the moment the changes are made.


Your rights

You have the right to review your personal data, and the right to request correction or removal of your personal data. If you wish to know which personal data RSM processes, you can submit a request in writing. We will respond to your request within four (4) weeks. Should your data be incomplete, incorrect or irrelevant, you can submit an additional request to amend or compete your data.

To exercise your rights under GDPR, please follow this link

If you have any questions on privacy or your data security please email

To file a complaint, you can contact the Dutch Data Protection Authority (Autoriteit Persoonsgegevens) at