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This Greek article refers to the outcome of a study by Nicole Mead. When it comes to food lures, procrastination can be a good thing. While “no” only intensifies feelings of deprivation, “later” has a different effect: postponement weakens the desire at the precise time when peak desire overwhelms willpower.
This Greek article refers to the outcome of a study by Nicole Mead. When it comes to food lures, procrastination can be a good thing. While “no” only intensifies feelings of deprivation, “later” has a different effect: postponement weakens the desire at the precise time when peak desire overwhelms willpower.