As soon as the latest technologies follow each other, the buying behavior of customers also changes. They spend more and more time online and find their platforms and social media. Through the product, they only come out of a (web) shop. This question about new business models. In 'The Power of Platform Strategy', which appeared at Boom in Amsterdam, retail expert Cor Molenaar describes new ways to bring together customers and suppliers.


  • Cor Molenaar
    Role: Faculty
    Reference type: Referenced

Media Outlets

  • (Online)