Big data-analyse van tweets onthult kansen voor toerisme

https://marketingfuel.nl/big-data-analyse-van-tweets-onthult-kansen-voor-toerisme/

Participants

  • Tobias Brandt
    Role: Faculty
    Reference type: Referenced

Media outlets

  • Marketingfuel (Online)

Description

One can combine the information available in tweets in order to establish how large groups of tourists use a city and where the tourist hotspots are. So says Tobias Brandt in a new study, which involved analysing 600,000 tweets sent in San Francisco. This approach can be particularly useful for the tourism sector.

One can combine the information available in tweets in order to establish how large groups of tourists use a city and where the tourist hotspots are. So says Tobias Brandt in a new study, which involved analysing 600,000 tweets sent in San Francisco. This approach can be particularly useful for the tourism sector.