MScBA Business Analytics & Management

Business has become data-rich, even the more ‘traditional’ sectors of business. They need people who can find the business benefits through decision-driven analytics. Think of supermarkets with their wealth of data, logistics firms reliant on precise routing and timing information, or fintech companies that analyse vast volumes of financial transactions.

You’ll learn to understand, solve and communicate strategic, tactical and operational challenges from data in organisations in this specialisation in our one-year, full-time MScBA study programme. 

What these challenges have in common is their complexity. They need advanced analytics. The results can be extremely valuable for business. You will learn to look beyond correlations for causal relationships that can help you tackle real-life problems in the business world. 

After completing your core courses, you can choose from electives such as Analysing digital footprints, Supply chain analytics, or Fintech: business models and applications. You’ll then write your thesis, either internally or in combination with a thesis-based internship.

• 117 average number of students in cohort
• 62% international MSc students in programme
• 89% of MSc graduates employed within 6 months after graduation
• Examples of industries where graduates work: consulting, financial services, retail, CPG industry
• Examples of graduates’ job titles: marketing analyst, data scientist, business analyst, supply chain analyst, financial analyst, financial modeller, customer journey specialists 

_{This programme is offered by Erasmus University Rotterdam. For more information about the legal structure of Rotterdam School of Management, Erasmus University, visit this page.}