Designed with flexibility, to fit around your life. Access high-quality education and connect with top academic faculty regardless of location.
Switch careers, or accelerate career progression by gaining expertise in marketing, advanced data analytics and AI.
Learn from the renowned Erasmus School of Economics, a world leader in quantitative marketing, econometrics and data analytics.
Learn in-demand data science tools and methods like R programming, visualisation, and machine learning for marketing decision-making.
This digital brochure includes detailed information about:
All our online learning materials are accessed through the virtual learning environment (VLE), Canvas, the world's number one teaching and learning software. Canvas is accessible via desktop, laptop and mobile devices.
Participate in real time and easily connect with peers and faculty. The live sessions include lectures, panel discussions, and Q&A's.
Receive group and personal sessions with professors and study advisors; for example, feedback, reflection time to understand important aspects of the course, and exercises to prepare for the course assessment.
The Online MSc Marketing and Data Intelligence is for professionals with at least three years of work experience, preferably (but not necessary) in a job that builds on data-driven insights to support the organisation’s marketing decisions.
The master is ideal for professionals who are passionate and curious about emerging technologies, and want to learn how to confidently use in-demand data science tools and methods like R programming, visualisation, and machine learning for marketing decision-making.
The master is also for individuals who are looking to change careers, or accelerate career progression by gaining expertise in marketing, advanced data analytics and AI.
Applications for the February 2026 intake are now open and will close on 18, December 2025.
As a learner, you are expected to commit to around 16 hours of studying a week during the lecture periods.
There is a growing demand for experts at the intersection of marketing and data science.
Here are some common job titles in the field:
Yes, we offer different ways to finance your master, such as payment plans.
There is also a wide range of scholarships and incentives now available for applicants (which can range from €500-€2000 off your tuition fees).
Please click here to read more about financing your online master.
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