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Profile

Zherui Yang has been working on the topics of digital transformation and business strategy, business intelligence and big data analytics, e-commerce, and economic value of information technology. He uses research methodologies of field and lab experiment, machine learning, and survey. 

His dissertation focuses on human-centered digital transformation. 

Publications

  • Academic (2)
    • Jansen, S., & Yang, Z. (2020). Source Data for the Focus Area Maturity Model for Software Ecosystem Governance. Data in Brief, 31, [105656]. https://doi.org/10.1016/j.dib.2020.105656

    • Zhu, H., Liu, H., Ou, C. XJ., Davison, R. M., & Yang, Z. (2017). Privacy preserving mechanisms for optimizing cross-organizational collaborative decisions based on the Karmarkar algorithm. Information Systems, 72, 205-217. https://doi.org/10.1016/j.is.2017.10.008

  • Academic (4)
    • Yang, Z., & Li, T. (2020). Life-Event Targeting and Customer Uncertainty – Evidence from Field and Online Experiments. In Proceedings of the 19th Workshop on e-Business (WEB-2020)

    • Yang, Z., Cheng, Z., & Li, T. (2019). Still targeting younger customers? A field experiment on digital communication channel migration. In 40th International Conference on Information Systems, ICIS 2019 [2822] Association for Information Systems. 40th International Conference on Information Systems, ICIS 2019 https://aisel.aisnet.org/icis2019/business_models/business_models/13/

    • Yang, Z., & Ou, C. (2017). Investigating the impact of recommendation agents on e-commerce ecosystem. In Proceedings of Americas Conference on Information Systems (AMCIS)

    • Zhu, H., Yang, Z., Ou, C. X. J., Liu, H., & Davison, R. M. (2015). Investigating the impacts of recommendation agents on impulsive purchase behaviour. In ACIS 2015 Proceedings - 26th Australasian Conference on Information Systems Association for Information Systems. ACIS 2015 Proceedings - 26th Australasian Conference on Information Systems

Courses

Information Strategy

  • Study year: 2021/2022, 2020/2021
  • Code: BM01BIM
  • Level: ERIM, Exchange, IM/CEMS, Master

Business Architecture and Transformation

  • Study year: 2021/2022, 2020/2021, 2019/2020, 2018/2019
  • Code: BM03BIM
  • Level: ERIM, Exchange, IM/CEMS, Master

BIM Honours Class

  • Study year: 2021/2022, 2020/2021
  • Code: BMHONBIM
  • Level: Master

BIM Master Thesis

  • Study year: 2021/2022, 2020/2021, 2019/2020, 2018/2019
  • Code: BMMTBIM
  • Level: Master

BIM Thesis Clinic

  • Study year: 2021/2022, 2020/2021, 2019/2020
  • Code: BMRM1BIM
  • Level: Master

Past courses

BIM Research Methods

  • Study year: 2020/2021
  • Code: BM06BIM
  • ECTS: 4 Level: Master

BIM Research Methods I - Old style

  • Study year: 2019/2020, 2018/2019
  • Code: BM05BIM
  • ECTS: 2