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  • Hulsink, (Willem)
  • Finamore, (Andre)
Thursday, 16 November 2023
The RedPack case is a first-rate real-life example of how business plans can influence a new venture – a most relevant and difficult question for many young firms. The case tells the story of three students following their dreams and turning their class assignment into a real company – RedPack Beach…
Starting Up RedPack Beach Lockers: Plans, Prizes and Pioneering cover
  • Tarakci, (Murat)
  • Ruesch, (Lea)
Thursday, 16 November 2023
The case starts with a graphic image and depiction of the aftermath of the consecutive earthquakes that devasted Turkey and Syria. The case introduces the LogCluster, an initiative by United Nation’s World Food Program (WFP) to ensure coordination across humanitarian organizations after humanitarian…
Leading Humanitarian Relief cover
  • Tsitse, (Irene)
  • Hsu, (Katty)
  • Rosendahl Huber, (Laura)
Wednesday, 4 October 2023
Geerke Versteeg and Yvette Watson established the online platform The 2B Collective to immerse users in a gamified environment, teaching them about climate neutrality, circularity, and inclusivity. With a mature product, a new business model, and a committed team, the most recent financial results…
SHE LEADS: Navigating the Funding Landscape for Female Social Entrepreneurs cover
  • Li, T. (Ting)
  • Cheng, (Yi)
  • Chunhu, (Cui)
Tuesday, 12 September 2023
RealSee is a leading provider of integrated digital space solutions in China. Established in 2017 as a subsidiary of Ke Holdings Inc., RealSee specializes in catering to the second-hand housing and rental market as well as new home market. Leveraging Ke Holdings' home dictionary and other housing…
RealSee: Navigating the Digital Transformation of Real Estate and Beyond cover
  • Li, T. (Ting)
  • Li, (Chengwen)
Tuesday, 23 May 2023
The airline maintenance industry is currently facing intense and uncertain challenges, such as information lags and isolated data islands caused by the use of manual job cards. These challenges can create inefficiencies and delays, and may hinder the ability of maintenance teams to make informed…
Flying into the Metaverse: China Southern Airlines’ Digital Transformation Journey cover
  • Schleithoff, (Anna)
  • Zuidwijk, (Rob)
Tuesday, 23 May 2023
SparQ Inc. is the market leader in the design, development, marketing, and sale of outdoor, sports, and leisure apparel and footwear. Due to its global dispersion, SparQ faces significant logistical and supply chain related challenges, one of which is making efficient and resilient outbound and…
Transportation Decisions and Carbon Emissions at SparQ, Inc. cover
  • Andersen, P.H. (Poul Houman)
  • Laursen, L.N. (Linda Nhu)
  • Cross, G. (Graham)
Thursday, 9 March 2023
This case brings attention to the complex intricacies of bringing about innovation and change in a multinational corporation (MNC). It displays the challenges managers face, when driving entrepreneurship in a complex MNC organisation, with delegated responsibilities and where multiple organisational…
Unilever Knorr Nordic: Navigating between Global Efficiency and Local Responsiveness cover
  • Singh, (Birendra)
  • Knorringa, P. (Peter)
Thursday, 23 February 2023
Apna Talab Abhiyan, or the ‘Own-a-Pond Initiative’, was started in 2003 by local farmers and NGOs with the support of the local government administration in the drought prone Bundelkhand region of North-Central India. The goal of Apna Talab Abhiyan was to revive traditional knowledge of rainwater…
Grassroots Frugality: Small-Scale and Decentralised Rainwater Harvesting in the Bundelkhand Region of India cover
  • Arguelles-Caouette, (Arca)
  • Knorringa, P. (Peter)
Thursday, 23 February 2023
This case study presents an initiative for the development and innovation of alternative farming technology in the Global North. L’Atelier Paysan is a non-governmental organisation in France initiated in 2011 by a collective of small-hold farmers and organic farming activists. The co-operative…
Creating, Constructing and Collaborating: Peasant-driven technologies with the co-operative L’Atelier Paysan cover
  • Pineda Escobar, M.A. (Maria Alejandra)
  • Knorringa, P. (Peter)
Thursday, 23 February 2023
This case describes the evolution of the Colombian non-profit foundation “Fundación llena una botella de amor” – Botellas de Amor (fill up a bottle with love), from its beginnings to its current situation (2021-2022). It discusses the role of different actors and explains the process used from the…
Botellas de Amor: Frugal Innovation to Relieve Plastic Waste and Housing Deficit in Latin America cover