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  • Hoffman, A.N. (Alan)
Friday, 1 January 2010

iRobot was among the first companies to introduce robotic technology into the consumer market. Facing increased competition in this market, should iRobot continue to develop new consumer products or focus on the military and aerospace marketplace where it already had importance presence?

iRobot: Finding the Right Market Mix? cover
  • Hoffman, A.N. (Alan)
Friday, 1 January 2010

How can the US community bank Wells Fargo succeed in the increasingly regulated yet highly competitive banking industry? How can the company continue to employ its successful diversification strategy while reducing its exposure to new risks in the industry?

Wells Fargo: The Future of a Community Bank cover
  • Dellaert, B.G.C. (Benedict)
Friday, 1 January 2010

When Independer evolved from a financial product comparison website into a financial intermediary, it urgently needed a new business model that could, on the one hand, retain existing customers, while on the other, attract new ones.

Independer.nl 3.0: From Independent Financial Intermediary to Trustworthy Financial Manager cover
  • Meuer, J. (Johannes)
  • DiVito, L. (Lori)
  • Krug, B. (Barbara)
  • Yue, T. (Tao)
Friday, 1 January 2010

Li Ning, the biggest Chinese sportswear firm, must deal with the dilemma between committing resources to international expansion and maintaining a leading position in an increasingly competitive domestic market.

A Grand Entrance? Li Ning’s Emergence as a Global, Chinese Brand cover
  • Hoffman, A.N. (Alan)
Friday, 1 January 2010

As a growing US mobile communication firm operated in Latin America, NII Holdings needed to increase its market share in this target market with its key iDEN technology.

NII Holdings, Inc. cover
  • Greeven, M.J. (Mark)
  • Yang, S. (Shengyun)
  • Van Heck, H.W.G.M. (Eric)
  • Krug, B. (Barbara)
Friday, 1 January 2010

China’s e-commerce giant, Alibaba, benefited from setting up an innovative platform where complementary ventures formed a network to cross-market and cross-sell each other’s services.

The Business Network of the Alibaba Group cover
  • Collins, W. (William)
  • Yue, T. (Tao)
Thursday, 1 January 2009

This simulation game aims to help participants become better team leaders by increasing their awareness of the main challenges to effective teamwork and by improving their skills at observation, analysis, listening, and giving feedback.

Negotiating Better Teamwork (Workshop) cover
  • Van Halderen, M.D. (Mignon)
  • Bogenrieder, I.M. (Irma)
Thursday, 1 January 2009

When the unprofitable Dutch boutique sports carmaker, Spyker, acquired Saab in 2010, scepticism arose about the likely success of this acquisition. Spyker had to convince the public that it could create a solid fit of these two drastically different brands.

Dwarf Buys Giant: Spyker’s Acquisition of Saab cover
  • Oshri, I. (Ilan)
Thursday, 1 January 2009

The growing Indian IT service sector has forced Western multinationals to rethink their captive center strategy. The case shows how the basic concept of captive center has transformed over time.

Strategic Challenges Facing Captive Centres cover
  • Wijen, F.H. (Frank)
Thursday, 1 January 2009

After an environmentally devoted Dutch firm was sold to an environmentally less conscious new owner, the company had to forge a new strategy for maintaining a green reputation.

The Delicate Quest for Corporate Environmental Sustainability cover