EEG readings may be cheaper, more accurate way to predict movie's success
            
                
                    An announcement about the new research of Maarten Boksem and Ale Smidts regarding neuroimaging technologies, such as EEG machines, that can reveal information that is not obtainable through conventional marketing surveys.
                
            
            
                
                    
                        Outlet: 
                        NewKerala.com
                    
                    
                        Media Type:
                        Online
                    
                
            
            
                
                    Thursday, 26 February 2015