The right way to manage customer churn for maximum profit

An article co-written by Aurelie Lemmens of RSM that describes how companies can more than double profits from customer retention, without expending any additional money or effort.

An article co-written by Aurelie Lemmens of RSM that describes how companies can more than double profits from customer retention, without expending any additional money or effort.

Participants

  • Aurelie Lemmens
    Role: Faculty
    Reference type: Co-written by

Media Outlets

  • forbes india (Online)