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As of August 1, 2020, Dr Yvonne van Everdingen has been appointed professor of Marketing & Innovation at RSM. She has been appointed to promote research and education in the field of the marketing of new products and the use of new technologies for marketing purposes.
As of August 1, 2020, Dr Yvonne van Everdingen has been appointed professor of Marketing & Innovation at RSM. She has been appointed to promote research and education in the field of the marketing of new products and the use of new technologies for marketing purposes.