New Chinese RSM website is a welcoming portal

Increasing demand for management and business education in China has led to the development of a new business school website in simplified Chinese hosted by Rotterdam School of Management, Erasmus University (RSM). The new website contains study information for potential students at RSM, which has already established several partnerships with leading Chinese business schools recently, and has also established an office in Chengdu to serve the need for business education in China.


RSM’s dean, Professor Steef van de Velde said: “University education worldwide has become more open, and students now go both ways in exchange and study choices. We hope that by offering our portfolio of programmes on our Chinese website, we provide a welcoming portal for students from China.”

The new website will showcase what it’s like to study and live in Rotterdam and the Netherlands as well as RSM’s portfolio of bachelor, master and MBA programmes.

Research and education partnerships

Dr Ying Zhang, associate dean for China business and relations at RSM said: “We are proud of our partnerships in China, which support management, leadership and economic development through our combined strengths in research and teaching. Our growing reputation in China is rooted in our excellent research and our international programmes, and Chinese universities recognise our top rankings in Europe.”

RSM in Chengdu

RSM’s range of relationships with individuals and organisations, including alumni, companies, and partner universities all over China are maintained, managed and further enhanced by Jingzhi Xiao (Welkin), who is RSM’s senior representative at its Chengdu office.

Social media

RSM will also issue its research, recruitment and other news on social media in Chinese via the most popular Chinese social media channels: WeChat and Weibo.

More information

Rotterdam School of Management, Erasmus University (RSM) is one of Europe’s leading research-based business schools. RSM provides ground-breaking research and education furthering excellence in all aspects of management and is based in the international port city of Rotterdam – a vital nexus of business, logistics and trade. RSM’s primary focus is on developing business leaders with international careers who carry their innovative mindset into a sustainable future thanks to a first-class range of bachelor, master, MBA, PhD and executive programmes. Study information and activities for future students, executives and alumni are also organised from the RSM office in Chengdu, China.

For more information about RSM or this release, please contact Marianne Schouten, Media & Public Relations Manager for RSM, on +31 10 408 2877 or by email at


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