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Vies eten lekkerder in andere taal
Anne-Kathrin Klesse, Assistant Professor in Marketing at RSM, has conducted a study from which shows that describing sustainable but repulsive products in a second language ensures that people are more inclined to eat them. This…
Noordhollands Dagblad Newspaper
Wednesday, 28 February 2018
Is flexwerken passé?
Christina Wessels, RSM PhD graduate who focussed her PhD on Flexible Working Practices and current Researcher at RSM, has commented on an article which states that flexworking seems to be diminishing. She finds that activity-based…
Kantoor Business Magazine Magazine
Wednesday, 28 February 2018
Zo Gaat U Aan De Slag Met Beloningsbeleid
Job Hogendoorn, former Associate Professor Human Research Management at RSM and current Partner at Erasmus Research & Business Support, explain how you use remuneration to remain an attractive employer and at the same time ensure…
xperth actueel.nl Online
Tuesday, 27 February 2018
Waarom mensen bedrijven die winst maken wantrouwen
Amit Bhattarchajee, Assistant Professor at the Department of Marketing Management at RSM, has researched why companies with a profit motive are often seen as immoral and harmful, even when they make a positive contribution to…
EUR.nl Online
Tuesday, 27 February 2018
Beschrijving in andere taal maakt afstotelijke producten aantrekkelijker
Anne-Kathrin Klesse, Assistant Professor in Marketing at RSM, has conducted a study from which shows that describing sustainable but repulsive products in a second language ensures that people are more inclined to eat them.
Marketingfuel Online
Tuesday, 27 February 2018
Duurzame maar 'weerzinwekkende' producten aantrekkelijker in tweede taal
Anne-Kathrin Klesse, Assistant Professor in Marketing at RSM, has conducted a study from which shows that describing sustainable but repulsive products in a second language ensures that people are more inclined to eat them.
EUR.nl Online
Tuesday, 27 February 2018
Het Nederlands energiebeleid kan een stuk efficiënter en schoner
Derck Koolen, RSM PhD Candidate at the Technology and Operations Management department, has written an article claiming that the Dutch energy policy and subsidy policy can be much more efficient and 'clean'.
Het Financieele Dagblad Newspaper
Tuesday, 27 February 2018
Meer vaste krachten?
Henk Volberda, Professor of Strategic Management & Business Policy at RSM, has written an article on the increasing amount of flexworkers, and his expectation that more business will start to offering a permanent contract to…
Eindhovens Dagblad Newspaper
Tuesday, 27 February 2018
Zo ga je flexibel om met flexwerkers
Henk Volberda, Professor of Strategic Management & Business Policy at RSM, has written a blog post about flexworkers.
De Ondernemer Online
Tuesday, 27 February 2018
Masterclass: Music Business & Marketing Trends
Ewout van der Linden, MBA RSM alumnus will be hosting a Masterclass giving an overview of who’s doing what in the music industry and the expected upcoming changes.
eventsbook.net Online
Tuesday, 27 February 2018