RSM awards ambitious community plan with €15,000

A fund of €15,000 has been set aside as the top prize in a competition that is open to the whole community at Rotterdam School of Management, Erasmus University (RSM). It will be awarded to the individual or team, made up of students, staff members, alumni network or from a business that has a new plan or idea – or an existing one – that makes the best and most outstanding contribution and also shows willpower, ambition, and the desire to be active for change.

The I WILL Award 2016 competition is based on RSM’s forward-thinking I WILL movement, which encourages members of the RSM community, particularly students, to consider their individual goals and how they might achieve them. The winner of the €15,000 award will be decided in the live final on 3 March 2016, an exciting night of live presentations and debate called I WILL Get in the Ring.

Proof of willpower

Whether it’s a new or existing plan that can be boosted, the plan must be a proof of willpower, and inspire others. “The winning plan or idea needs to show it has the potential to become inspirational and serve as an example for the rest of the world,” said Dean of RSM, Professor Steef van de Velde.

The world-class idea must have potential to be put into action, and make a tangible impact in a society or community, can be a plan from the worlds of academia, business, media, sports or public services. The best ideas will battle each other at the spectacular final, which is called the I WILL Get in the Ring event. The winning plan will be awarded €15,000 of funding for implementation.

Showcasing ambition

I WILL is the movement of RSM that shows the ambitions and motivations of the entire community of RSM. This is the third time that RSM has presented the I WILL Award. Previous competitions were held in 2012 and 2014.

The I WILL Award 2016 is not only for our students, alumni and corporate relations, but also for staff and faculty, the perfect way to start putting their dreams and ambitions into action. The closing date for applications for the I WILL Award is 15 January 2016. 

More information

Rotterdam School of Management, Erasmus University (RSM) is a top-tier European business school and ranked among the top three for research. RSM provides ground-breaking research and education furthering excellence in all aspects of management and is based in the international port city of Rotterdam – a vital nexus of business, logistics and trade. RSM’s primary focus is on developing business leaders with international careers who carry their innovative mindset into a sustainable future thanks to a first-class range of bachelor, master, MBA, PhD and executive programmes. RSM also has an office in Taipei, Taiwan.

For more information on RSM or on this release, please contact Marianne Schouten, Media & Public Relations Manager for RSM, on +31 10 408 2877 or by email at

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