Urban Digital Innovation Executive Leadership for a Green Deal
  • Starting date

    18 September 2023

  • Duration

    5 days

  • Fee

    € 4,995 (excl. 21% VAT)

  • Participation

    Team of 3-5 persons

  • Format

    In person

During the executive programme Urban Digital Innovation Executive Leadership for a Green Deal, your team will be introduced to ways to create successful strategies for digitalisation and innovation for communities, cities and regions. Participants work in small teams and apply learnings to their own urban innovation challenge. The programme is an in depth and multidisciplinary introduction to smart and resilient communities.

Learning objectives

After this programme, you and your team will be able to:

  • understand and use the essential building blocks of a comprehensive digitalisation strategy for a city or community, including agile governance, ethics, digital fundamentals and inclusion and design approaches 
  • provide holistic, multidisciplinary perspectives on urban innovation and data-driven innovation  
  • facilitate cross-department team-building and alignment 
  • optimise learning and organisational impact through hands-on and applied approaches. 


This programme is developed and delivered with the following partners:

For whom

Initiatives towards smart cities are becoming more common all over the world, and their influence extends into many sectors. The ability to facilitate their development is becoming an essential part of the professional skillset. This programme is for innovation teams at:

  • Municipalities and regional authorities, specifically those in innovation departments, and in data and innovation units
  • Semi-governmental organisations such as utilities and transport operators
  • Companies that  contribute, or are considering contributing, to urban innovation agendas

Want to know more?

Your expert faculty

The Urban Digital Innovation Executive Leadership Programme is a collaborative programme between Arizona State University (ASU) Thunderbird Global executive Education and Rotterdam School of Management, Erasmus University (RSM), with specialised contributions from the Erasmus Centre for Data Analytics (ECDA), the Centre for BOLD Cities and several guest speakers from practice. The main expert faculty from ASU and RSM’ are listed below. Occasionally we may substitute other faculty members according to the content of the programme and their availability.

Dr Ferdinand Jaspers

Ferdinand Jaspers is programme director at the Erasmus Centre for Entrepreneurship. His teaching and consultancy activities focus on innovation leadership. Based on his expertise at the intersection of strategy, innovation and entrepreneurship, he teaches courses, masterclasses and boot camps on corporate entrepreneurship, innovation excellence and entrepreneurial culture. With a rigorous academic perspective, Ferdinand helps entrepreneurs move beyond approaches such as lean start-up, design thinking, business modelling and effectuation. Together with experts from DSM and ING, Ferdinand founded the ECE Innovation Leadership executive programme. He holds a PhD from RSM. 

Prof. Vareska van de Vrande

Vareska van de Vrande is professor of collaborative innovation and business venturing, and academic director of the part-time PhD Programme in Management at RSM. Her expertise is in corporate venturing and collaborative innovation, including external technology sourcing, corporate venture capital investments, strategic alliances, and collaborations for corporate start-ups. She teaches strategic management and corporate venturing. Other research interests include corporate entrepreneurship, patents, and venture capital. Vareska is also a visiting professor at the École Polytechnique Fédérale de Lausanne in Switzerland, and a certified LEGO® SERIOUS PLAY® facilitator. 

Prof. Rob van Tulder

Professor of International Business-Society Management

Dr Marcel van Oosterhout

Associate Executive Director, Erasmus Centre for Data Analytics

Dr Dirk Deichmann

Dirk Deichmann is associate professor of innovation management at RSM. His research into the management of ideas addresses how managers can support the continuous and sustained generation of new ideas. Dirk identifies criteria for evaluating and selecting ideas, and tells firms about conditions that facilitate the use of high quality ideas. His research has been published in highly-rated scientific journals such as Strategic Management Journal and Organization Science as well as in the widely read Harvard Business Review. Dirk teaches creativity, design thinking, and innovation management. 

More information


18 - 22 September 2023



€ 4,995 (excl. 21% VAT) including course materials, lunches, two dinner sessions, a serious Lego set and the books Smart Cities for Dummies and A new digital deal. This fee does not include hotel accommodation.

25% discount for alumni from Erasmus University Rotterdam and RSM. More information about the discount.


General terms and conditions

Our general terms and conditions apply when you register for an open programme. Please review them to learn more about our policies for cancellation, deferral and substitution.

General terms and conditions


The programme takes place in the Bayle building on the Woudestein Campus of Erasmus University Rotterdam. 

Bayle building on the Woudestein Campus

Hotel accommodation

We recommend Novotel Rotterdam Brainpark Hotel, adjacent to the university and less than five minutes’ walk from campus. Participants benefit from special rates.

Novotel Rotterdam Brainpark Hotel

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