This masterclass is designed for corporate communication and HR professionals looking to initiate and manage organisational change, ranging from smaller change projects to fundamental organisational changes such as business model innovations.
The classroom comprises of a diverse group of accomplished, driven and open-minded professionals from Europe and beyond, working in various management positions in the public and private sector, NGOs and consultancies.
Participants in this course are recommended to hold at least a bachelor degree.
Participants in this course are recommended to have 3+ years of work experience.
Despite being sceptical about taking an online course from behind my laptop, I was surprised how well the online setting worked out – specifically the interaction with the professor and fellow students. On some level it was even better. The discussions were interactive and lively as there was more room for asking questions, making comments and sharing links in the chat function of Zoom. The breakout rooms in small groups also fostered peer interaction. The presentation tools helped us to structure the discussions and we could also see the progress and results of what we were creating together live on the screen. During this masterclass I got to know new students in the networking sessions held in small groups. I do hope that one day we will be able to see each other in person. Until then the online masterclass is a valuable alternative. It enables us to keep educating ourselves, to learn new things and to meet other communication professionals.
Merlijn Stoffels – Senior Media Relations Officer and Spokesperson – Red Cross
Prof. dr. Jaap Boonstra will be fully engaged during the masterclass. Jaap is professor ‘Organization Dynamics’ at Esade Business School in Barcelona (Spain) and visiting professor ‘Organizational Change’ WU - Vienna University for Economics and Business. He is a senior lectured at the Netherlands School of Governance in The Hague, The Netherlands.
€3,400 including tuition, course material, lunches and refreshments. This fee does not include hotel accommodation.
The programme takes place in the Bayle building on the Woudestein Campus of Erasmus University Rotterdam.
The participant can be substituted by someone from the same organisation on the same course without extra costs.
Programme & Admission Advisor