Rotterdam school of Management, Erasmus University compact logo

Rotterdam School of Management, Erasmus University (RSM) and the Dutch Brazil Chamber of Commerce (Dutcham) have once again joined forces to successfully conclude the third edition of the Orange Academy programme in Brazil. Participants engaged in an intensive eight-week talent programme and team case challenge. At the conclusion of the programme outstanding case teams were selected and rewarded with a Talent Trip to the Netherlands. As the programme continues to grow and evolve, it remains a testament to the power of collaboration and education in shaping the leaders of tomorrow.

“The relevance and quality of the weekly sessions were excellent. The content was insightful and practical, making it easy to see how the lessons applied to a real-world situation.”

Joel Borger

HR Coordinator, ABN AMRO

From 17 October to 5 December 2023, 25 professionals from 22 Dutch companies participated in Orange Academy 2023 and covered essential business topics such as leadership, strategy, intelligence and innovation. The various sessions aimed to equip participants with practical skills and knowledge essential for their professional growth. Designed specifically for young professionals within the Dutch business community in Brazil, Orange Academy 2023 proved to be a transformative experience for all involved.

A highlight of this year's edition was the case challenge, where participants tackled the question: How can Brazil turn into a green economy? This not only showcased participants' analytical abilities but also highlighted their commitment to addressing global challenges like sustainability and diversity and inclusion.

A platform for collaboration and growth

The Orange Academy has set out to foster a culture of collaboration and growth among its participants and encourages them to share insights and learn from one another. The programme's format consists of various sessions and workshops to ensure that participants not only gain theoretical knowledge but that they also develop practical skills applicable to their careers. Part of this edition’s programme included the executive coaching skills of Martijn Rademakers, RSM visiting faculty member, and Sandro da Silva, faculty and executive coach for RSM’s Executive Education and Masterprogrammes.

“My experience with the Orange Academy was remarkable. It was a very special moment in my career because it provided me with a lot of acknowledgements about the Dutch business culture and also allowed me to broaden my horizons professionally.”

Aline Kiss

HR Supervisor, Trouw Nutrition

Applauding triumphs and innovations

A graduation ceremony concluded of the Orange Academy 2023, with memorable closing remarks from RSM’s director of alumni relations, Sue Martin. The event celebrated the successful partnership between RSM and Dutcham in having organised the programme. And participants reflected on their journey, highlighted by the speakers and the overall programme quality.

About Dutcham Orange Academy

The Orange Academy is more than just a training programme; it's a platform that nurtures the next generation of global business leaders. By promoting sustainability, diversity and inclusion, the programme aligns with RSM's mission to be a force for positive change in the world. Furthermore, by rewarding outstanding case teams with an invitation to the Talent Trip to the Netherlands, the Orange Academy underscores its commitment to fostering international connections and perspectives.

“For me the most special moment of my Orange Academy experience…was the trip to Netherlands. We had an opportunity to spend five days visiting many Dutch companies like Philips, ABN AMRO and the Port of Rotterdam. And the last one for me was the most incredible one. I was fascinated to see the way that they structured the governments and how they operate as a private company having a large equity in the Dutch government and in the municipality of Rotterdam. [Orange Academy] was a really unique experience that I will never forget.”

Rafael Contador

Vice President, LATAM SFS at Corbion

Providing young professionals in Brazil with the tools and insights needed to thrive in today's dynamic business landscape is the cornerstone of the Dutcham Orange Academy.

More information

Rotterdam School of Management, Erasmus University (RSM) is one of Europe’s top-ranked business schools. RSM provides ground-breaking research and education furthering excellence in all aspects of management and is based in the international port city of Rotterdam – a vital nexus of business, logistics and trade. RSM’s primary focus is on developing business leaders with international careers who can become a force for positive change by carrying their innovative mindset into a sustainable future. Our first-class range of bachelor, master, MBA, PhD and executive programmes encourage them to become critical, creative, caring and collaborative thinkers and doers.

For more information about RSM or this release, please contact Erika Harriford-McLaren, communications manager for RSM, on +31 10 408 2877 or by email at

Alumni , Executive education , Homepage , MBA , Sustainability , Positive change , Case Development Centre , ExEd Articles