Erasmus Executive Programme in Strategic Management

Erasmus Executive Programme in Strategic Management

Prepare yourself for greater career opportunities in general management during the Erasmus Executive Programme in Strategic Management at RSM Executive Education. You will discover new sources of managerial insights and tools to create a competitive advantage.

From techniques and frameworks to practical application

During 11 evening sessions spread over three months, our top international lecturers will provide you with valuable knowledge and skills, as well as broad analytical concepts, tools and the mindset required for a successful career. During the two months after that, you will learn how to apply the strategic management skills and concepts of this programme through coaching sessions. You will be able to craft and present a strategic plan about a strategic issue of your choice.

Learning objectives

RSM is a leading teacher of strategy in Europe and the only European university to offer executive certification in strategic management. During the Erasmus Executive Programme in Strategic Management, you will:

  • focus on the process of developing strategy as a general management discipline rather than a functional specialisation
  • gain skills in strategic analysis, which enables you to describe the position of your organisation in terms of its internal and external analysis
  • learn how to illustrate the adaptation of processes in the organisation and managerial procedures in the course of implementing strategy
  • develop high-level skills in understanding and generating new solutions, and implementing the concepts of strategic management at different levels
  • receive intensive personal coaching during the programme’s second phase, resulting in a tailor-made high-quality strategic decision plan to solve a strategic issue of your company.
  • The Erasmus Executive Programme in Strategic Management consists of 11 plenary sessions spread over three months. You will also enjoy four personal coaching sessions at your convenience. This will result in a plan to solve a strategic issue, which you will write over two months and one final exam. The curriculum will focus on the following strategic management topics:

    • Analyse the reasons why – and the contingencies under which – firms consider social and environmental issues, and discuss strategies for successfully engaging in corporate responsibility.

    • Draw on the knowledge and skills acquired in the curriculum to improve understanding of flexible managerial capabilities and how an adaptable organisational structure can be used for strategic renewal.

    • Discover a variety of ownership and governance practices in advanced capitalistic market economies, and ways of optimal governance.

    • Concentrate on understanding best practices to provide unity of direction, motivation for employees and improvements in bottom-line financial performance.

    • Discover new innovation methods by managing the flow of knowledge, and exploring types of organisational learning.

    • Learn techniques and skills to identify and analyse issues, and find solutions for organisational problems.

    • Investigate how to identify drivers of globalisation, and how to implement strategies for internationalisation in global companies successfully.

    • Address the important issue of successfully expanding business into foreign markets effectively. You will focus on economic globalisation, strategic objectives for foreign expansion, and how to choose the best investment locations and expansion modes.

    • Explore the use of corporate venture capital as a means to invest in young, start-up companies with a view to accessing new technologies, or identifying potential acquisition targets to access external knowledge.

    • Find out how companies can build entrepreneurial capabilities to renew and revitalise their organisations.

    • Discover the importance of balancing efficiency.

  • The Erasmus Executive Programme in Strategic Management is geared towards executives who are preparing to assume broader responsibilities and who aspire to top management positions. Candidates must have:

    • a recognised bachelor degree or an equivalent university degree
    • at least five years of management experience
    • demonstrated qualities in leadership, entrepreneurship and high ethical standards
    • a high level of fluency in the English language.
  • "Inspirational, enlightening, and practically applicable in my work. The programme provided me with clear insights into the interaction between the various components of strategy."
    Wouter Ditters, global product manager cooking and cooling, Asko Appliances

    “RSM’s interactive sessions are inspiring and enjoyable. The strategic decision plan that I produced as part of my assignment linked to my work processes, so my organisation benefitted from this immediately. I also applied new theories and approaches in my thinking processes and actions in my daily work responsibilities. Moreover, I successfully expanded my corporate network, an important focus for non-profit professionals.”
    Dawn Betteridge, head of programme management and advocacy, Amref Flying Doctors

  • RSM’s faculty members who teach in the Erasmus Executive Programme in Strategic Management combine impeccable academic credentials with a thorough knowledge of business practice. Selected for their abilities and experiences in executive teaching, they will draw on their research and knowledge to provide you with a unique learning experience.

    Dr Marc Baaij
    Marc Baaij is an Associate Professor of strategic management at RSM. Marc's research interests include: multinational corporations' decision-making about the home country of corporate headquarters; persistency of superior financial performance of corporations; analytical methods and techniques for problem-solving; and management consulting in general. Marc's teaching focuses on the analytical problem-solving methods and techniques of top management consulting firms. Read more

    Prof. Justin Jansen
    Justin Jansen is a professor of corporate entrepreneurship at RSM. He received his PhD cum laude from Erasmus University Rotterdam in 2005. His research addresses strategic leadership, organisational learning and absorptive capacity, organisational ambidexterity, and corporate entrepreneurship. He has appeared in academic journals such as Academy of Management Journal, Journal of Business Venturing, Journal of Management Studies, Leadership Quarterly, Management Science and Organization Science. Read more

    Prof. Tom Mom
    Tom Mom is professor of strategic growth and implementation at RSM, and academic director of RSM’s Executive MBA programme. He teaches strategic management and entrepreneurship in executive education, PhD and MBA programmes. Tom is also active in research and advisory projects for companies and governments in areas such as new business development, strategic growth, and strategy implementation. His research has appeared in leading academic journals, as well as in managerial journals such as MIT Sloan Management Review and California Management Review. Read more

    Dr René Olie
    René Olie is an associate professor of strategic and international management at RSM. After obtaining a master degree in organisational psychology at VU University Amsterdam, he received his PhD training at the University of Maastricht under leadership of Professor Geert Hofstede, a world-renowned expert in national cultures. This laid the foundation for a broad interest in the field of international and comparative management including research topics such as how companies can achieve optimal integration in their cross-border operations while dealing with many national and cultural challenges. Read more

    Prof. Hans van Oosterhout
    Hans van Oosterhout is a professor of corporate governance and responsibility at RSM. His research is in comparative corporate governance, involving comparisons between various national corporate governance systems, as well as comparisons between different forms of enterprise organisations. His current research focuses on how jurisdiction level institutions shape the respective role of owners and executives in publicly listed firms, and on the corporate governance challenges and practices of professional partnerships, family firms, and philanthropic organisations. Read more

    Prof. Patrick Reinmoeller
    Patrick Reinmoeller is an associate professor of strategic management at RSM and a chaired professor of strategic management at Cranfield University’s School of Management in the UK. Patrick teaches in customised executive programmes and MBA and executive MBA courses on strategic management, competitive strategy, knowledge management and strategies of multinational corporations. Patrick has taught executive programmes to GlaxoSmithKline, KPN, Schlumberger, Interpipe and other major companies in various industries. Read more

    Dr Jatinder Sidhu
    Jatinder Sidhu is an associate professor of strategic management at RSM. He completed his undergraduate work at the Delhi School of Economics in India, and obtained an MSc in management sciences at the University of Hull in the UK. Since his appointment as academic director of RSM’s MSc in Strategic Management programme, student enrolments have more than doubled. He earned his PhD at the Tinbergen Institute at the Erasmus School of Economics.

    Dr Arjen Slangen
    Arjen Slangen is an associate professor of international business at RSM. His research focuses on how multinationals' internationalisation strategies and foreign activities are affected by institutional factors. His work has been published in leading international journals such as the Journal of International Business Studies and the Journal of Management Studies. He currently serves on the editorial review boards of the Journal of International Business Studies, Journal of Management Studies, and Journal of World Business, among others. He completed his PhD at Tilburg University in 2005. He has also been a visiting scholar at the University of South Carolina. 

    Dr Vareska van de Vrande
    Vareska van de Vrande is an associate professor of strategic management at RSM. She holds an MSc and PhD (2007) in industrial engineering and management science from Eindhoven University of Technology. Vareska’s research focuses on several aspects of corporate entrepreneurship, such as the use of different organisational forms for external technology sourcing, corporate venture capital investments, strategic alliances, joint ventures, and mergers and acquisitions. Other research interests include open innovation and corporate venturing. Read more

    Dr Frank Wijen
    Frank Wijen is an associate professor of strategic management at RSM. He holds a PhD in management from Tilburg University, where he also worked as a senior researcher. Frank’s research interests include institutional processes, globalisation, power and influence, organisational learning, and corporate and national environmental management. Frank has published in journals such as Academy of Management Review, California Management Review and Organization Science, and was the leading editor of A handbook of globalisation and environmental policy (2012). He is an editorial board member of the Academy of Management Review. Read more

  • The Erasmus Executive Programme in Strategic Management is taught in English, and consists of 11 plenary sessions on consecutive Thursday evenings.


    26 September 2019
    3, 10, 17, 31 October 2019
    7, 14, 21, 28 November 2019
    12, 19 December 2019

    > Apply now 


    Lectures will be at 19.00-22.00.
    A light dinner will be provided for participants at 18:00 – 19:00.


    € 6,400 (excl. 21% VAT)
    10% discount for alumni from Erasmus University Rotterdam and RSM. More information about the discount.

    Admissions procedure

    There’s a selection procedure for this programme. After your registration, you will receive an email from our programme manager. Upon your registration on our website, please be prepared to submit the following by email:

    • your most recent curriculum vitae
    • contact details for one reference

    General terms and conditions

    Our general terms and conditions apply when you register for an open programme. Please review them to learn more about our policies for cancellation, deferral and substitution.


    The programme takes place in the Bayle building on the Woudestein Campus of Erasmus University Rotterdam. 

    Hotel accommodation

    We recommend Novotel Rotterdam Brainpark Hotel, adjacent to the university and less than five minutes’ walk from campus. Participants benefit from special rates.

  • The Erasmus Executive Programme in Strategic Management runs on several dates. Please select your preferred date: