Rotterdam school of Management, Erasmus University compact logo

A four-year project partly led by Dr Dimitrios Vlachopoulos, associate professor in the Department of Technology and Operations Management at Rotterdam School of Management, Erasmus University (RSM), has been selected for a highly competitive Horizon Europe grant. The project, AI-CIRCLE – Excellence for digital transformation and business modelling solutions for the circular economy, is designed to accelerate responsible AI adoption and circular business model innovation across Europe. RSM’s project is one of only 16 selected from 284 proposals submitted for possible funding under the call for the European Excellence Initiative (EEI).

The initiative brings together 12 consortium partners coordinated by Bursa Uludağ University in Türkiye. It will connect higher education institutions, small- and medium-sized enterprises (SMEs), and policymakers to strengthen research excellence while driving green and digital transitions.

Supporting higher education institutions

The project will establish institutional pilots in six “Widening” countries – EU member states and associated countries considered to have below-average performance in research and innovation: Türkiye, Latvia, Slovenia, Poland, Portugal and Greece. These pilots will support participating higher education institutions in modernising research management, adopting responsible and data-informed approaches, strengthening open science and data stewardship, and developing research assessment practices aligned with the principles of the Coalition for Advancing Research Assessment (CoARA).

At the same time, 24 SMEs will participate in applied pilots exploring how AI-enabled digitalisation and circular business models can support innovation and competitiveness.

Connecting research excellence to real businesses

Dr Vlachopoulos said, “AI-CIRCLE brings together two transformations that are often discussed separately: the responsible adoption of artificial intelligence and the transition towards more circular and sustainable business models. What makes the project particularly interesting for RSM is the opportunity to connect research excellence directly with the realities faced by SMEs and innovation ecosystems across Europe.

“Our role will be strongly focused on ensuring that knowledge travels across countries and sectors, that future research agendas reflect real business needs, and that the evidence generated by the project reaches policymakers and European and international networks. Being selected from 284 proposals in a call in which only 16 projects received funding also demonstrates the strength of the consortium and the relevance of what AI-CIRCLE aims to achieve.”

Leading three strategic tasks

Under the leadership of Dr Vlachopoulos, RSM will contribute vast expertise in business model innovation and entrepreneurship, taking responsibility for three strategic tasks.

Firstly, RSM will lead cross-country knowledge-sharing activities, systematically comparing and exchanging results to develop an open body of best practices and lessons on AI-driven SME transformation.

Secondly, RSM will lead the co-development of business-driven research and innovation agendas. The consortium will use evidence from the project's business model and innovation pilots to identify common research priorities and areas where academic expertise can respond directly to business and market needs.

Finally, RSM will lead policy outreach and internationalisation, translating evidence from the pilots into policy briefs and stakeholder recommendations on issues such as AI-enabled research management, responsible research assessment, digital skills, SME digitalisation and the transition towards circular business models.

More information

Rotterdam School of Management, Erasmus University (RSM) is one of Europe’s top-ranked business schools. RSM provides ground-breaking research and education furthering excellence in all aspects of management and is based in the international port city of Rotterdam – a vital nexus of business, logistics and trade. RSM’s primary focus is on developing business leaders with international careers who can become a force for positive change by carrying their innovative mindset into a sustainable future. Our first-class range of bachelor, master, MBA, PhD and executive programmes encourage them to become critical, creative, caring and collaborative thinkers and doers. www.rsm.nl 

For more information about RSM or this release, please contact Pavlina Novakova, RSM corporate communications and PR manager, or Danielle Baan, science communications lead and PR, by email at press@rsm.nl.

Type
Companies , Faculty & Research , Faculty Council , Homepage , International , Technology and operations management , International Women's Day , International Relations Office