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Video: Thursday, 15 July 2021

Dr. Anne Klesse, associate professor in marketing at RSM meets with Gilbert Saktoe, MetrixLab social insights lead for Behind the Insights, a vodcast series from MetrixLab. In this series, they talk to experts from all over the world to go beyond the data and see what’s really driving today’s hottest topics in insights.

In this episode Anne and Gilbert discuss how AI impacts consumer decision making. You can watch the video below

How AI shapes our product and food choices

Dr. A. (Anne-Kathrin) Klesse
Associate Professor
Rotterdam School of Management (RSM)
Erasmus University Rotterdam
Anne-Kathrin Klesse

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