Discover the tools and behaviours required to successfully deploy teams on your digital change strategies – essential to thrive in the new digital ecosystem. Feel confident to lead and manage digital transformation in your organisation.
The Digital Leadership and Change programme will equip you to evaluate your organisation’s need for change in a digital world. This three-day programme from RSM Executive Education has been developed to provide practitioners with the knowledge, tools and skills needed to lead digital transformation in their organisations. Digital disruption is drastically changing how business is done; these changes can erode the competitive advantage of any firm that can’t keep up. So it is essential to understand the dynamics of change, as well as how to seize the opportunities offered by technological advancement.
Digital Leadership and Change is a module of RSM’s Diploma Programme in Digital Transformation (DPDT), but can also be followed separately. The programme will support you in creating winning business performance through digital transformation initiatives.
Learn how to take advantage of emerging disruptive technologies that are threatening to disrupt your industry, such as the Internet of Things, artificial intelligence and block chain. You will focus on how to effectively compete in tomorrow’s digital landscape by anticipating digital trends and competitors’ responses.
Become a better strategic advisor who can influence, drive, and implement effective digital strategies.
You will learn how to embed data management practices in your organisation, how to develop a data-driven strategy, and how to combine direct insights from your customers with the use of big data. The workshop provides you with the tools needed to manage data through analytics and design thinking principles, and teaches you management strategies to leverage value-adding opportunities.
You will learn techniques that you can use immediately to identify data opportunities in your department or organisation.
Is your company struggling to embrace digital innovation? You will learn what changes you need to make to your business model, how to respond strategically to digitization and disruption, and discover how to introduce a future-proof and innovation-driven culture.
You will design your digital business model using the canvas, paying particular attention to your value propositions.
Executives and managers from any industry wanting a better understanding of strategic responses and operational implications for leading teams in digital transformation projects; developing and implementing them, using them to achieve departmental impact, or wanting to find practicable opportunities; and also for entrepreneurs interested in capitalising on opportunities.
This DPDT programme offered the tools and aspects of digital transformation, which gave me a solid foundation to help my company make that step towards digital transformation.
Sifra Westendorp, Digital development manager at Anthony Veder
Everybody, regardless of their industry, should join this programme at RSM. Particularly people who are looking for a balance between scientific research and practice. It’s relevant for every company. And it’s helpful when working on a more strategic level; you can really have more impact on decision-making.
Eva Atanasova, Project and business manager at the Rabobank Group
During the Digital Leadership and Change Programme you will learn from Prof. Eric van Heck, Dr Martijn F. Rademakers and Dr Frieda van Belle. Occasionally we may substitute other faculty members according to the content of the programme and their availability.
Eric van Heck is a professor of information management and markets at RSM. His research concentrates on business architectures and digital platforms for dealing with complex societal and business challenges. At the moment he works on Auction Markets, Big Data & Analytics, Digital Business & Architecture, and Digital Work. Research is carried out in collaboration with innovative companies and universities in Brazil, China, Europe, Indonesia, and USA. He is an active member of the Erasmus Center for Data Analytics and the Erasmus Center for Future Energy Business.
Martijn Rademakers is a visiting faculty member at RSM and adjunct professor of corporate strategy at Amsterdam Business School. He is also managing director of consultancy Sollcorp, and founding board member of TONOS, a start-up for planning capacity and logistics for healthcare organisations. He is experienced in education and consultancy for bridging theory and practice of business innovation, organisational change and strategic leadership. He researches the interconnectedness of strategy, organisation and leadership. He is an author of several books; Corporate Universities: Drivers of the Learning Organization is published in five languages, and he is editor of the special edition Journal of Creating Value (Nov 2019).
Frieda van Belle is a partner at digital strategists SparkOptimus, and coaches individuals to enable business growth. Her projects help build customer engagement by focusing on and organising digital activities in the customer journey to add value to organsations in a variety of sectors. Before this, she worked for consultants McKinsey & Company, and digital education platform Snappet. She is experienced in operational excellence, strategy and innovation, and transformation in education. At Snappet she set up and managed digital innovations in primary education, as well as building a sales team and the back-end of a fast-growing start-up. She holds a PhD in Physics from Cambridge University.
22 - 24 May 2023 - Fully booked *
27 - 29 November 2023
* Please contact our programme advisor Manjeet Kaur to be placed on the waiting list.
€ 3,500 (excl. 21% VAT) including course materials, lunches, and snacks. This fee does not include hotel accommodation.
25% discount for alumni from Erasmus University Rotterdam and RSM.
To receive your diploma programme, you need to complete three courses. Each course is three days long. You must complete the Impact Project module in order to gain your diploma.
Rotterdam School of Management, Erasmus University (RSM) offers a dynamic learning environment for professionals looking for new skills and knowledge in business and management education.
This programme takes place in Bayle building on the Woudestein Campus of Erasmus University Rotterdam, just 15 minutes by public transport from Rotterdam city centre. Our modern and lively campus has innovative study facilities, sustainable design, and calming green spaces.
Most programmes start at 09:00. Finishing times are different for each programme. There’s also an approximate schedule in each programme’s brochure and on its webpages. When you register for a programme you will be given access to Canvas, our online learning system, and the full schedule is in Canvas. Your programme manager will hand out a detailed schedule on the first day of your programme.
Class sizes are usually between 12 to 24 people, but it does depend on the programme. We aim for a balance between allowing capacity to guarantee individual attention, and achieving a good group dynamic and networking opportunities.
Yes. Alumni from RSM and Erasmus University Rotterdam receive a 25 per cent discount. RSM alumni are those who have completed either a Bachelor of Science, Master of Science, PhD or at least one executive education programme of more than 40 hours duration. Participants of open programmes of less than 40 hours do not receive a discount. Companies sponsoring several participants may also be offered a special price.
These programmes are excluded from this alumni discount:
Programme fees include tuition, programme materials, plus lunch and refreshments throughout the programme. Hotel accommodation is not included, unless mentioned otherwise in the programme information.
If you require hotel accommodation, we recommend the Novotel Rotterdam Brainpark Hotel and the Bilderberg Park Hotel. Both hotels are located in Rotterdam, accessible to the university, and participants can benefit from special rates.
Please note that due to high demand, we advise you to book your hotel stay for any program as early as possible with a flexible rate.
Our general terms and conditions apply when you register for an open programme. Please review them to learn more about our policies for cancellation, deferral and substitution.
If you have more general questions, we recommend you explore our more in-depth FAQs page. If you are looking for personal advice, then please contact one of our advisors using the contact form below.
It's my priority to help you identify how you can meet your professional objectives, so reach out and let's make a plan for your personal development.