Corporate Social Responsibility & Sustainability

Corporate Social Responsibility & Sustainability

This three-day course offers insights into how companies in general and with corporate communication in specific can contribute to a successful implementation of Corporate Social Responsibility and Sustainability initiatives, beneficial for society and satisfying the needs of both the company and its stakeholders.

All companies start with a brilliant plan and above all a highly motivated entrepreneur. A new company is sometimes embedded in a profitable technological idea, an innovative service or a substantial improvement of an existing product portfolio. A start-up company is purely focused on staying alive and more important on growth. However, the more successful a company becomes, the more it will be aware of Tinbergen’s key notion: “profit will increase if you share” (“van de verdeling komt de winst”). 

As a logical consequence, more and more managers in companies understand that they have to change their operations in such a way that the products and services they provide are developed and offered to society in a mutual beneficial way, satisfying the needs of their own company and of the key stakeholders they depend upon.

  • This three-day course is open for professionals (>3 years experience) with an interest in CSR, sustainability, and corporate communication.

  • To be determined.

  • Dates
    This programme is scheduled for 2020. More information will follow.
    09:30 - 17:00

    The course fee: € 2.600,-, includes tuition, course material and lunches  

    Bayle (J) Building, campus Woudestein
    Burgemeester Oudlaan 50
    Rotterdam, the Netherlands

    Hotel accommodation
    If you require hotel accommodation in Rotterdam, we recommend Novotel Rotterdam Brainpark, adjacent to the university.

    Cancellation policy
    Cancellations must be received in writing (or e-mail) at

    • 45-30 days prior to the start date of the programme:          due 25% of programme fee
    • 29 – 8 days prior to the start date of the programme:          due 60% of programme fee
    • 7 days or less prior to the start of the programme:              due 100% of programme fee

    To receive full refund, the notice of cancellation must be received more than 45 days prior to the start of the programme (a charge of 10% costs is applicable). If the programme is cancelled, liability is limited to the programme fee.

    The participant can be substituted by someone from the same organisation on the same course without extra costs.

  • This three-day programme takes place in 2020. You can apply with our online application form:

Interested in an executive master degree?

This course can also be taken as part of RSM's part-time Executive Master in Corporate Communication, a flexible and accredited master programme for communications professionals. Find out more: