Book launch: Tuesday, 1 February 2022
Professionals in the field of innovation are bombarded with new hypes, such as design thinking, lean innovation, open innovation and disruptive innovation. It is difficult for them to see the relations and the larger picture. That is why Prof. Jan van den Ende wrote this new book.
This book provides a complete overview, putting the new methods into perspective. Prof. Van den Ende gives his personal views on the pros and cons of different methods and tools. His views are based on academic literature, and thus well grounded, and at the same time provide refreshing comments on the subject matter. The many cases and examples help to make the text even more readable.
Interested in reading Innovation management? You can purchase the English ebook version via Bloomsbury.
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